Automated Receivability Table Updates for Media Crediting
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Solution Overview
Problem
Manual updating of receivability tables by audience measurement entities (AMEs) is time-consuming and inefficient, as it requires employees to visit or call households to update the tables after new stations become available.
Innovation Solution
An automated system that includes receivability controller circuitry, which uses collected codes and signatures from viewing sessions to identify stations, update receivability tables, and credit media accordingly, thereby eliminating the need for manual updates.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Measurement precision
If manual updating of receivability tables is performed by employees visiting or calling households, then accuracy in audience measurement is maintained, but time consumption and operational cost increase significantly
Solution Approach 1:
The system enables automatic self-updating of receivability tables by utilizing data from viewing sessions and codes collected from households. The automated system processes this data to identify new stations and update tables without requiring employee intervention, thereby maintaining measurement accuracy while eliminating time-consuming manual updates.
Solution Approach 2:
The patent replaces the mechanical manual process of employees visiting or calling households with an automated electronic system. This system uses computer-readable media and processors to automatically collect codes, identify stations, and update receivability tables, substituting human labor with automated computational processes.
2Measurement precision
If manual updating of receivability tables is performed by employees, then receivability data remains accurate, but operational cost increases
Solution Approach 1:
The system performs automatic self-updating of receivability tables by processing viewing session data and collected codes. This eliminates the need for employee involvement in routine updates, maintaining data accuracy while significantly improving operational efficiency and reducing costs.
Solution Approach 2:
The patent replaces manual employee operations with an automated electronic system that uses processors and computer-readable media to collect data, identify stations, and update tables automatically, thereby eliminating labor costs and improving productivity.
3Loss of time
If automated systems are implemented for receivability updates, then time and cost are reduced, but system complexity increases
Solution Approach 1:
The automated system is integrated into the existing audience measurement infrastructure, utilizing existing components such as viewing session collectors, code collectors, and station identifiers. By making these existing components perform multiple functions including automatic table updates, the system reduces overall complexity while achieving time savings.
Solution Approach 2:
The system uses existing intermediaries in the measurement chain, such as set-top boxes and viewing session data, to facilitate automatic updates. By leveraging existing data flow and infrastructure components as intermediaries, the system avoids creating entirely new complex systems while still achieving automation benefits.
Data Source
AI summary
Methods, apparatus, systems, and articles of manufacture are disclosed to automate receivability updates for media crediting. At least one non-transitory machine-readable medium comprises instructions that, when executed, cause at least one processor to at least identify a station identifier associated with at least one of a signature or a code, the at least one of the signature or the code collected at a panelist household. The instructions, when executed, cause at least one processor to further determine whether a household receivability table includes the station identifier, to determine, in response to a determination that the household receivability table does not include a station corresponding to the station identifier, whether the station is receivable at the panelist household, and to update the household receivability table, the update in response to a determination that the station corresponding to the station identifier is receivable at the panelist household.