Automatic Image Composer for Product Promotion Layout
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Solution Overview
Problem
Contemporary advertising over electronic media is inefficient due to lengthy web pages that require users to scroll through multiple screens, leading to user disinterest and lost advertising efforts, as product lists are often constructed on-the-fly without determinable relevance.
Innovation Solution
An Automatic Image Composer (AIC) creates a single, scalable image composition of product images based on actual dimensions, arranged to maintain relative proportions, allowing for interactive and personalized promotions on various screens, eliminating the need for additional photography and graphic design.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Quantity of substance
If multiple product images are displayed on separate screens requiring scrolling, then more products can be shown, but user interest is lost and advertising effectiveness decreases
Solution Approach 1:
The patent combines multiple product images into a single composite image that displays all products simultaneously on one screen. This merging eliminates the need for scrolling through multiple screens while maintaining the ability to showcase numerous products, directly resolving the contradiction between displaying more products and reducing user time loss.
2Adaptability or versatility
If product lists are constructed on-the-fly, then relevance can be adapted to user interest, but the composition process becomes complex and time-consuming
Solution Approach 1:
The system automatically selects and composes product images based on user interest data without requiring manual intervention. The computer system performs the entire composition process autonomously - selecting relevant products, retrieving their images, and arranging them in a composite image - thereby achieving adaptability while eliminating composition complexity.
3Loss of information
If traditional web pages with multiple screens are used, then product information can be detailed, but user engagement decreases due to excessive navigation
Solution Approach 1:
The patent transitions from a multi-screen vertical navigation model to a single-screen composite image model. By arranging multiple product images in a grid or mosaic layout within one image, the system maintains comprehensive product information display while eliminating the need for scrolling and multiple page navigations, thus improving ease of operation.
Data Source
AI summary
An Automatic Image Composer (AIC) of a computer system, linked to a computer and/or communications network, creates a composition of numerous product images as a single image as an electronic document. The products in the composition (single image) are dimensioned relative to their actual or “real world” dimensions, and dimensions relative to each other. The products of interest, are typically determined and selected by each of the individual customers of the computer system which includes the AIC, “on-the-fly.” The composition is suitable for being made into an electronic graphic, such as a web page, banner, or the like, typically for computer, tablet and mobile phone displays.