Autonomous Vehicle Sensor System for Dynamic Promotion Validation
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Solution Overview
Problem
Advertisers face challenges in monitoring and validating dynamic brand promotion activities, particularly in live settings where specific conditions and attributes need to be met, making it difficult to verify if promotion requirements are fulfilled by participants.
Innovation Solution
A system utilizing autonomous vehicles equipped with sensors and processing capabilities to monitor and validate promotion activities by assessing sensor data against predefined promotion requirements, ensuring that attributes such as clothing, location, and environmental conditions are met, and providing rewards for successful promotions.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Measurement precision
If manual monitoring methods are used for promotion activities, then device complexity is reduced, but measurement precision and reliability of promotion validation deteriorate
Solution Approach 1:
The autonomous vehicle performs self-monitoring of promotion activities using its own sensors and processing capabilities. The vehicle automatically detects promotion participants, validates promotion requirements, and records results without external intervention, enabling the system to serve itself in the monitoring task.
Solution Approach 2:
The autonomous vehicle's sensor system and processing unit are designed to perform multiple functions: navigation, environmental sensing, and promotion activity monitoring. This multi-functionality allows the same hardware infrastructure to serve both primary vehicle operations and promotional validation, reducing the need for dedicated monitoring equipment.
2Reliability
If autonomous vehicles with sensors are deployed for monitoring, then measurement precision and reliability improve, but device complexity and cost increase
Solution Approach 1:
The autonomous vehicle is pre-equipped with sensors and processing capabilities before deployment for promotion monitoring. The system prepares promotion validation criteria and sensor configurations in advance, allowing reliable monitoring to commence immediately upon deployment without requiring complex real-time system integration.
Solution Approach 2:
The promotion monitoring function is merged with the autonomous vehicle's existing navigation and sensing systems. By combining promotion validation tasks with the vehicle's primary autonomous operation capabilities, the system achieves reliable monitoring without proportionally increasing overall device complexity.
3Productivity
If real-time monitoring of promotion activities is implemented, then productivity and speed of validation improve, but use of energy and computational resources increase
Solution Approach 1:
The autonomous vehicle performs partial monitoring by focusing sensor attention and processing resources only on relevant promotion activities rather than continuously monitoring all environmental parameters. The system activates full monitoring capabilities only when promotion participants or related objects are detected, reducing overall energy consumption while maintaining validation speed.
Solution Approach 2:
The monitoring system operates periodically rather than continuously, checking for promotion activities at regular intervals and intensifying surveillance only when triggered by detected movement or changes in the environment. This periodic operation mode reduces computational load and energy consumption while maintaining effective promotion validation speed.
Data Source
AI summary
A method for facilitating a promotion using autonomous vehicles is provided. The method includes extracting requirements for a promotion activity, collecting first sensor data of the promotion activity on a route of a first autonomous vehicle, and determining whether the promotion activity for which the first sensor data is collected is a valid promotion opportunity. If the promotion activity is determined to be the valid promotion opportunity, when a second autonomous vehicle is determined to be traveling on a route passing by a location of the promotion activity, collecting second sensor data of the promotion activity, and determining, based on the second sensor data and the details of the valid promotion opportunity, whether the second sensor data corresponds to the valid promotion opportunity. When the second sensor data is determined to correspond to the valid promotion opportunity, a promotion is provided to a user interface of the second autonomous vehicle.


