Autonomous Vehicle Dispatch via Real-Time Auction
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Solution Overview
Problem
Current advertising models fail to account for the cost of transporting customers to physical business locations, placing a significant financial burden on both businesses and customers, and lack a reliable infrastructure for transportation vendors to compete effectively, especially in real-time customer desirability calculations.
Innovation Solution
A system that dispatches autonomous vehicles to transport customers to business locations based on advertiser bids, user profiles, and transportation data, conducting real-time auctions to select the most suitable transportation options and advertisers, while considering costs, distance, time, and customer preferences.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If businesses offer free or low cost transportation to customers, then customer attraction and conversion improve, but transportation costs and financial burden on businesses increase
Solution Approach 1:
The patent introduces an intermediary system (advertising service platform) that mediates between businesses and transportation vendors. This platform conducts auctions to allocate transportation costs, allowing businesses to attract customers without directly bearing the full transportation expense, as costs are shared or subsidized through the auction mechanism
Solution Approach 2:
The system dynamically changes the parameter of transportation cost allocation by using real-time auctions to determine how much each business should pay for customer transportation. This allows flexible adjustment of cost parameters based on customer value, distance, and business willingness to pay, rather than fixed cost structures
2Loss of energy
If businesses conduct intensive cost analyses and arrange complicated route planning with transit vendors, then transportation cost optimization improves, but system complexity and administrative burden increase
Solution Approach 1:
The system enables self-service by allowing transportation vendors to automatically participate in auctions and provide route planning through the platform. Businesses don't need to manually arrange complex routing; the system automatically matches customers with appropriate transportation options based on auction results and vendor capabilities
Solution Approach 2:
The advertising service platform performs multiple functions: it conducts auctions, manages transportation vendor relationships, performs cost analysis, and arranges routing. This universal system handles all transportation coordination tasks through a single interface, eliminating the need for separate complex arrangements with multiple vendors
3Adaptability or versatility
If transportation companies arrange referral fees privately or in secret, then competitive advantage is maintained, but transparency and consumer trust decrease
Solution Approach 1:
The patent creates an equipotential playing field by making the referral fee structure transparent and accessible to all participants through the auction platform. All businesses and consumers can see the cost allocations and transportation arrangements, eliminating secret dealings while maintaining fair competition through standardized auction rules
4Reliability
If referral arrangements require critical mass of consumers in specific geographic areas, then local transportation systems can be sustained, but scalability to broader regions is limited
Solution Approach 1:
The auction-based platform provides a universal mechanism that works regardless of geographic location or consumer density. The same auction infrastructure serves both densely populated areas with critical mass and sparsely populated areas without requiring different systems, enabling seamless scalability from local to regional operations
Data Source
AI summary
The present invention relates generally to dispatching transportation to a business location. More specifically, an autonomous vehicle may be dispatched to pick up a passenger and transport that passenger to the business location.