Beverage Cooling Display with Rotating Rollers and Cold Plates

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Existing methods for cooling beverages at point-of-purchase locations are either bulky, inefficient, or obstructive, and fail to provide an attractive display of chilled products, as refrigerators take up space and coolers rely on melting ice that requires frequent replacement.

Innovation Solution

A beverage cooling display system that combines a roller assembly for rotating beverage containers with a cooling assembly using cold plates and a control unit to maintain optimal temperature, allowing for concurrent cooling and display in a compact, eye-catching manner.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Temperature

If a refrigerator is used to cool beverages at point of purchase location, then beverages are kept cold, but the refrigerator is large and obtrusive, taking up valuable retail space

Engineering Contradiction:
Improvebeverage temperatureVSAvoidretail space
Core Design Contradiction:
TemperatureVSArea of stationary object

Solution Approach 1:

The system divides the cooling function into modular cold plates that can be distributed throughout the display structure, eliminating the need for a single large refrigerator unit. Each cold plate independently cools specific beverage containers, allowing the cooling system to be segmented and integrated into the display architecture itself.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The system merges the cooling function with the display structure by integrating cold plates directly into the beverage display rack. The display structure and cooling system become a unified entity, where the same structure that holds and displays beverages also provides the cooling function, eliminating the need for separate refrigerator units.

Inventive Principle:
Principle #5Merging (Combining)

2Temperature

If a cooler using ice is used to cool beverages, then beverages are chilled, but melting ice needs to be continually changed

Engineering Contradiction:
Improvebeverage temperatureVSAvoidmaintenance effort
Core Design Contradiction:
TemperatureVSEase of operation

Solution Approach 1:

The system employs temperature sensors that automatically monitor cold plate temperature and trigger the cooling assembly when cooling is needed. This self-monitoring and self-activating mechanism eliminates the need for manual intervention to check ice levels or replace melting ice, making the system maintain itself automatically.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system uses temperature sensors to continuously monitor the temperature of cold plates and provides feedback to the control unit. Based on this feedback, the control unit automatically activates or deactivates the cooling assembly, creating a closed-loop control system that maintains optimal temperature without manual intervention.

Inventive Principle:
Principle #23Feedback

3Temperature

If a cooler is used to display beverages, then beverages are kept cold, but the customer cannot get a full view of the products therein

Engineering Contradiction:
Improvebeverage temperatureVSAvoidproduct visibility
Core Design Contradiction:
TemperatureVSIllumination intensity

Solution Approach 1:

The system merges the cooling function with the display structure by integrating cold plates directly into the beverage display rack. The display structure and cooling system become a unified entity, where the same structure that holds and displays beverages also provides the cooling function, eliminating the need for separate refrigerator units.

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The system applies cooling locally at each beverage container position using individual cold plates, rather than enclosing all beverages in a large insulated cooler. This localized cooling approach allows each beverage to be cooled independently while maintaining full visibility of all products from the outside.

Inventive Principle:
Principle #3Local quality

4Productivity

If beverages are rotated at high speed, then chilling efficiency is improved, but liquid beverage is substantially agitated

Engineering Contradiction:
Improvechilling efficiencyVSAvoidliquid stability
Core Design Contradiction:
ProductivityVSStability of the object's composition

Solution Approach 1:

The system uses variable speed rollers that can dynamically adjust rotation speed based on beverage type and desired cooling rate. The rollers provide controlled, adaptable motion that optimizes heat transfer while preventing excessive agitation, allowing the system to respond to different cooling requirements in real-time.

Inventive Principle:
Principle #15Dynamics

Applied Scientific Principles

This section explains which scientific principles are used to turn an abstract innovation direction into a practical engineering solution.

Function Achieved in This Case

The system effectively chills beverages while rotating them to enhance chilling efficiency and presentation, using condensation for temperature regulation and minimizing space usage, making it suitable for retail environments.

Implementation Method 1

a cooling assembly that is configured to cool the beverage container(s)

Methodology Applied
Scientific EffectThermal conduction: Conduction (thermal)

Implementation Method 2

As the temperature of the cold plate(s) drop below a dew point, condensation collects in the upper cradling surface. The liquid condensate fills the gap between the beverage can and the upper cradling surface, which increases the chilling efficiency.

Methodology Applied
Scientific EffectCondensation: Condensation

Data Source

PatentUS10365036B2Beverage cooling display systems and methods
Publication Date: 2019.07.30 ISEE STORE INNOVATIONS LLC
  • US10365036B2 patent drawing
  • US10365036B2 patent drawing
  • US10365036B2 patent drawing

AI summary

A beverage cooling display system includes a roller assembly that is configured to rotate one or more beverage containers, and a cooling assembly that is configured to cool the one or more beverage containers. A method of cooling and displaying beverages includes rotating one or more beverage containers with a roller assembly, and cooling the one or more beverage containers with a cooling assembly.