Bookmark Exchange for Video Clip Discovery
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Solution Overview
Problem
The proliferation of content availability and consumption devices has led to information overload in television viewing, making it difficult for viewers to discover and navigate content effectively, while also affecting advertising revenue and viewer engagement.
Innovation Solution
A portable bookmark system that allows users to create and share precise references to video clips, enabling content discovery and navigation across different devices and platforms, thereby promoting content sharing and revenue generation opportunities.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If electronic program guides and interactive program guides are used to help viewers filter through content choices, then viewers' ability to search for shows is improved, but the system complexity and difficulty of finding content increases due to the sheer volume of channels and shows
Solution Approach 1:
The patent creates simplified copies of content references in the form of bookmarks that contain only essential information (show title, timestamp, brief description) rather than requiring users to navigate the full complex EPG system. These bookmark copies can be easily shared and accessed without reproducing the entire content library structure.
Solution Approach 2:
The patent extracts specific relevant information from the vast content library and packages it into compact bookmark objects. Instead of requiring users to search through the entire content database, the system extracts and delivers only the specific show references and timestamps that users need, eliminating unnecessary navigation complexity.
2Adaptability or versatility
If viewers randomly scan multiple channels to find shows of interest, then content discovery capability is maintained, but time consumption and viewing efficiency deteriorates
Solution Approach 1:
The patent enables viewers to perform preliminary actions by creating bookmarks of shows they are interested in watching before actually viewing them. These pre-created bookmarks can be shared with others or saved for later access, eliminating the need for random channel scanning when the time comes to watch. The system prepares content references in advance with all necessary information embedded.
Solution Approach 2:
The patent introduces bookmarks as intermediary objects that mediate between the vast content library and the viewer. Instead of directly navigating through numerous channels, viewers interact with bookmark intermediaries that contain pre-processed information about specific shows, including timestamps and descriptions, thereby reducing the time needed to discover and access content.
3Extent of automation
If advanced suggestion technologies are used to recommend shows based on viewing history, then content recommendation capability is improved, but the accuracy and relevance of recommendations deteriorates as technologies miss shows users would like to have viewed
Solution Approach 1:
The patent incorporates feedback mechanisms where users can create and share bookmarks of shows they actually watch or are interested in. This user-generated feedback provides more accurate information about viewing preferences than automated algorithms alone, allowing the system to continuously improve recommendation accuracy based on real user behavior rather than relying solely on predictive modeling.
Data Source
AI summary
A bookmark communicates precisely the location within an asset where a video clip referenced by the bookmark can be found as well as the start and stop times of the video clip. A subscriber watches a program on a video device or other platform. When the subscriber decides to create a bookmark, the subscriber pauses the program. A bookmark interface is initiated, wherein the subscriber creates a bookmark references a video clip of the program. The first subscriber then selects at least one other subscriber to send the bookmark to. A second subscriber receives the bookmark. The receipt of the bookmark activates a bookmark interface that is displayed on the video device of the second subscriber. The second subscriber initiates an action associated with the bookmark, which may include selecting to watch the video clip associated with the bookmark.


