Browser Extension for Automatic Unique Identifier Presentation
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Solution Overview
Problem
Users face difficulties in finding and applying unique identifiers for products while browsing, as they often lack a trusted source for these identifiers and may not share them effectively within their networks due to timing issues or awkwardness in sharing.
Innovation Solution
A method that listens for events in a web browser to present unique identifiers associated with a user's network, allowing immediate access and application of these identifiers during browsing, eliminating the need for manual sharing and ensuring they are applied by network members during product purchases.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If users manually share unique identifiers with their network, then the identifiers can be distributed, but the timing may be delayed and the process may be awkward, reducing the likelihood of application
Solution Approach 1:
The system performs preliminary action by automatically presenting unique identifiers to users at the moment they are browsing relevant web pages, before the users would otherwise need to manually share them. This eliminates the timing delay and awkwardness of manual sharing by having identifiers ready and available exactly when needed for purchase decisions
Solution Approach 2:
The system implements self-service by automatically detecting when a user is browsing a product page and presenting relevant unique identifiers without requiring the user to manually search for, request, or share them. The browser extension autonomously handles the identification and presentation of applicable identifiers based on the current web page context
2Productivity
If a centralized platform is implemented to manage unique identifiers, then the likelihood of identifier application increases, but the system complexity increases
Solution Approach 1:
The system introduces an intermediary component - a browser extension - that acts as a mediator between the user's browsing activity and the centralized identifier management platform. This intermediary handles the complex tasks of web page analysis, identifier matching, and presentation automatically, thereby increasing productivity without requiring the user to directly interact with or understand the complex centralized system
Solution Approach 2:
The system replaces manual mechanical processes of searching for, sharing, and applying unique identifiers with an automated computational system. The browser extension automatically analyzes web page content, queries the centralized platform for relevant identifiers, and presents them to the user, substituting manual operations with automated information processing
Data Source
AI summary
A computing device, running a web browser, can listen for an event on the web browser that is operated by a first user. In response to an occurrence of a first event, the computing device can obtain, through the web browser a URL or content of a web page being visited by the web browser. The computing device can obtain a unique identifier that is uniquely associated with a second user, based on the second user belonging to a network of users that is associated with the first user, and based on whether the unique identifier is applicable to the URL or the web page that is open in the browser. The computing device can present the unique identifier to the first user through the web browser.


