Browser Page Update Handler for Dynamic Content via Link Signatures
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Solution Overview
Problem
Web site operators lack the expertise to add dynamic and interactive functionality to their web pages, as they require knowledge of technologies like XML, JavaScript, and style sheets to incorporate calls to web services, limiting user interactions within the page.
Innovation Solution
A page update handler, loaded by the web browser, adds functionality to dynamically supplement web pages with content from a content server, allowing operators to enable display of supplemental content via an update handler tag, enabling interactions like mouse-over events without needing expertise in advanced technologies.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If web site operators add dynamic content functionality using traditional methods (XML, JavaScript, style sheets), then the web page gains interactive capability, but the technical complexity and skill requirements increase significantly
Solution Approach 1:
The patent introduces a server as an intermediary that provides pre-packaged dynamic content modules. Instead of requiring operators to directly implement complex web service integrations using XML, JavaScript, and style sheets, the server acts as a mediator that delivers ready-to-use content modules that can be easily integrated into web pages, thereby reducing technical complexity while maintaining interactive capability
Solution Approach 2:
The patent extracts the complex technical implementation details (XML parsing, JavaScript integration, style sheet management) from the web site operator's responsibility and relocates them to the server side. The server handles all the complex processing and delivers simplified content modules, effectively removing the technical burden from operators while preserving the interactive functionality
2Adaptability or versatility
If web site operators use traditional web service integration methods, then dynamic content can be displayed, but the ease of operation deteriorates due to required expertise in multiple technologies
Solution Approach 1:
The patent implements a self-service mechanism where the server automatically provides dynamic content modules to web site operators without requiring them to manually configure complex web service integrations. The system enables operators to obtain and deploy dynamic content through simplified processes, eliminating the need for deep technical knowledge of XML, JavaScript, and style sheets while maintaining dynamic content display capability
3Ease of operation
If limited interactive functionality is provided within the web page, then user interactions are constrained, but the technical complexity remains low
Solution Approach 1:
The patent implements universal dynamic content modules that can serve multiple functions and be applied across different web pages and contexts. These modules provide enhanced user interaction capabilities (including mouse-over events, pop-up displays, and contextual information) while being delivered through a standardized, simple interface that does not require operators to manage complex functionality themselves
Data Source
AI summary
A page update handler, which may be loaded by a web browser as part of a web page, adds functionality for dynamically updating the web page with content supplied by a content server. The content may be related to a particular item detected on the web page by the page update handler, such as a link that matches a link signature. The content server may operate in a different Internet domain from the server that servers the original web page, and may supply content for display on web pages of many different independent web sites. In one embodiment, an operator of a web site that is separate from the content server can enable the display of content from the content server on the site's web pages by adding an update handler tag to one or more corresponding HTML documents.