Browser Payment API Deep Link One-Click Checkout
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Solution Overview
Problem
Current online purchasing processes are cumbersome, especially on mobile devices, due to the need for manual entry of payment and address data, and lack a unified mechanism for managing purchases across disparate platforms, leading to frustration and reduced conversions.
Innovation Solution
A method utilizing a browser payment request API to transition users from a search field to a destination merchant site in a deep link state, enabling one-click purchasing without manual data entry, and a unified API for managing purchases across multiple platforms.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If manual entry of payment and address data is required for online purchasing, then data accuracy can be ensured, but the purchasing process becomes cumbersome and conversion rates decrease
Solution Approach 1:
The browser stores payment and address data in advance during user setup, so that when a purchase is initiated, the data is already prepared and can be automatically populated without requiring manual entry at the time of purchase. This preliminary action eliminates the time-consuming data entry process while ensuring accurate data is used.
Solution Approach 2:
The system automatically retrieves and populates payment and address information from previously stored browser data without requiring user intervention. The browser service itself performs the data entry task by automatically filling forms and submitting purchase requests, making the process self-service and eliminating manual data entry.
2Adaptability or versatility
If a unified purchase management mechanism is implemented across multiple platforms, then user convenience is improved, but system complexity increases
Solution Approach 1:
The invention creates a universal browser-based payment request API that can be used across multiple different merchant platforms and websites. This single unified interface handles various purchase scenarios (one-click purchases, cart checkouts, tip requests) across different platforms, providing multi-functionality without requiring separate systems for each platform.
Solution Approach 2:
The browser acts as an intermediary layer between the user and multiple merchant platforms. The browser's payment request API serves as a mediator that standardizes communication between diverse platforms and user devices, handling data storage, retrieval, and form population uniformly across different merchants while abstracting the complexity from both the user and individual platform implementations.
3Productivity
If one-click purchasing is enabled through browser API, then conversion rates increase, but security risks may increase due to automated data submission
Solution Approach 1:
The system implements feedback mechanisms where the browser verifies merchant legitimacy and user authorization before automatically submitting payment data. The payment request API includes confirmation steps where users can review and approve the purchase details before automated submission occurs, providing a feedback loop that maintains security while enabling fast checkout.
Solution Approach 2:
Security measures are performed in advance through browser-based validation and user authorization before payment data is stored or submitted. The system pre-verifies merchant credentials and obtains user consent during account setup or first-use scenarios, so that subsequent one-click purchases inherit this pre-established security foundation without requiring repeated verification.
Data Source
AI summary
Disclosed is an approach for managing a transition from the first site to a destination merchant site and a deep link state. A method aspect includes receiving an interaction from a user with an object associated with an advertisement for a product, the advertisement being presented via a first site presented within a browser, transitioning the user from the first site to a destination merchant site in a deep link state. The transitioning process includes retrieving data from the browser and using the data from the browser to enable the user to transition from the first site to the destination merchant site in the deep link state. The deep link state enables the user to purchase the product via an interaction with a purchase object without manually entering payment account data or user address data. The deep link state can enable a “one click” purchasing experience after the transition from the first site.