Bullet-Screen Comment Collapsing for On-Demand Video
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Solution Overview
Problem
In on-demand videos, excessive positive and neutral screen-flooding bullet-screen comments reduce content diversity and user experience due to their interactive and atmospheric functions, and existing technologies from live streaming scenarios are not applicable.
Innovation Solution
A method to process bullet-screen comments by screening and combining similar comments to generate collapsed comments, sorting them, and displaying a limited number based on a sorting result, optimizing display and interaction.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If bullet-screen comments are displayed freely without screening, then user interaction and atmosphere are improved, but screen occupation increases and content diversity decreases
Solution Approach 1:
The patent merges multiple homogenous bullet-screen comments into a single collapsed comment that displays the original comment content along with a count of similar comments. This combining approach reduces the number of displayed comments and their screen occupation while preserving user interaction by showing aggregated feedback and maintaining the atmospheric function through selective display of representative comments.
2Ease of operation
If all bullet-screen comments are displayed, then interaction function is maintained, but comment diversity decreases due to screen-flooding
Solution Approach 1:
The patent applies local quality by differentiating the display treatment of different comment types. Homogenous comments are collapsed into aggregated forms, while diverse and valuable comments are displayed individually. This selective approach preserves comment diversity by ensuring that unique and meaningful comments remain visible while reducing the impact of repetitive comments, thereby maintaining information quality.
3Area of stationary object
If bullet-screen comments are screened and collapsed, then screen occupation is reduced and diversity maintained, but processing complexity increases
Solution Approach 1:
The patent implements preliminary action by pre-defining screening rules and collapse thresholds for bullet-screen comments. The system pre-processes incoming comments by identifying homogenous groups and preparing collapsed representations before display. This advance preparation reduces real-time processing complexity during video playback while achieving the goal of reducing screen occupation and maintaining diversity.
Data Source
AI summary
A bullet-screen comment data processing method is provided. The method includes: receiving bullet-screen comment data for an on-demand video played in a client; in response to determining that the on-demand video meets a preset bullet-screen comment trigger condition, screening the bullet-screen comment data based on a preset rule to obtain source bullet-screen comments; combining the source bullet-screen comments to generate collapsed bullet-screen comments representing homogenous bullet-screen comments, and sorting the collapsed bullet-screen comments to obtain a sorting result; and sending the collapsed bullet-screen comments to the client based on the sorting result, to display the collapsed bullet-screen comments on a display screen of the client.


