Bullet-screen Comment Multi-direction Display

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Solution Overview

Problem

Existing bullet-screen comment display methods are limited to single-direction movement, which reduces user interest and engagement in video or live streaming interactions.

Innovation Solution

A bullet-screen comment display method that dynamically displays comments along multiple preset movement directions based on pre-configured motion parameters, enhancing the interactive experience by varying the display paths of comments.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If single-direction movement is used for bullet-screen comments, then the display system is simple, but user interest and engagement are reduced

Engineering Contradiction:
Improveuser engagementVSAvoiddisplay system complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent applies dynamics by enabling bullet-screen comments to move along multiple preset trajectories (horizontal, vertical, diagonal directions) instead of a fixed single direction. The system dynamically selects and executes different movement paths based on comment attributes, transforming the static display into a dynamic interactive experience that adapts to user engagement needs.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The patent changes the movement parameter of bullet-screen comments from a fixed single direction to multiple variable directions. By introducing trajectory type as a changeable parameter and selecting different movement paths based on comment characteristics, the system increases adaptability while managing complexity through parameterization rather than structural overengineering.

Inventive Principle:
Principle #35Parameter changes

2Adaptability or versatility

If multiple movement directions are implemented, then display variety is improved, but system complexity increases

Engineering Contradiction:
Improvedisplay varietyVSAvoidmotion control complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent segments the movement control into discrete preset trajectories (horizontal, vertical, diagonal directions) rather than implementing continuous arbitrary motion. By dividing the movement space into distinct trajectory types and assigning them to different comment categories, the system achieves display variety while keeping the control logic modular and manageable.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent implements a universal motion control mechanism that handles multiple movement directions through a single integrated system. The same motion control framework supports various trajectory types by selecting different preset paths, eliminating the need for separate control mechanisms for each direction and thus managing complexity while providing diverse display options.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Data Source

PatentUS12205558B2Bullet-screen comment display
Publication Date: 2025.01.21 SHANGHAI BILIBILI TECH CO LTD
  • US12205558B2 patent drawing
  • US12205558B2 patent drawing
  • US12205558B2 patent drawing

AI summary

This application provides a bullet-screen comment display method. The bullet-screen comment display method includes: obtaining a to-be-displayed target bullet-screen comment; in a case in which a display type of the target bullet-screen comment is a multi-direction bullet-screen comment display type, obtaining a pre-configured motion parameter corresponding to the multi-direction bullet-screen comment display type, where the multi-direction bullet-screen comment display type is a bullet-screen comment display type in which mobile display is performed from a preset start position to multiple preset movement directions; and dynamically displaying the target bullet-screen comment along a target movement direction from the preset start position based on the motion parameter.