Bundler System for Sharing Digital Service Bundles

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Solution Overview

Problem

Existing digital service platforms do not allow users to customize or bundle services from multiple providers, requiring separate accounts and billing for each service, and lack the ability to share services or offer personalized experiences, with diminishing effectiveness due to privacy measures like Do Not Track.

Innovation Solution

A system and method for aggregating and sharing digital services in bundles, allowing primary users to share services with secondary users by generating tokens that associate the secondary users with the services, enabling access across multiple service providers, and managing bundles through a bundler system that facilitates purchasing, activation, and sharing of digital services.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If users purchase services from each individual service provider using separate accounts, then service access is established, but system complexity and billing management become cumbersome

Engineering Contradiction:
ImproveService access convenienceVSAvoidMulti-account management complexity
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The patent combines multiple individual service accounts into a single unified account that provides access to multiple services. The system aggregates services from different providers under one account structure, allowing users to manage subscriptions, billing, and access credentials centrally rather than maintaining separate accounts for each service provider.

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The unified account system performs multiple functions simultaneously: it serves as a billing account, an authentication credential manager, a service subscription tracker, and an access key repository. This multi-functional account structure eliminates the need for separate accounts while providing comprehensive service management capabilities.

Inventive Principle:
Principle #6Universality (Multi-functionality)

2Ease of manufacture

If services are presented in broad presentations without customization, then service delivery is simplified, but user personalization and tailored experiences are lost

Engineering Contradiction:
ImproveService delivery simplicityVSAvoidService personalization capability
Core Design Contradiction:
Ease of manufactureVSAdaptability or versatility

Solution Approach 1:

The system performs preliminary customization by pre-configuring service bundles tailored to user profiles before service delivery. User preferences, usage patterns, and personalization settings are established in advance, allowing the system to automatically assemble customized service packages without requiring complex real-time customization during delivery.

Inventive Principle:
Principle #10Preliminary action

3Productivity

If users manage and purchase services individually according to predetermined packages, then service provisioning is straightforward, but flexibility and customization options are limited

Engineering Contradiction:
ImproveService provisioning efficiencyVSAvoidService customization flexibility
Core Design Contradiction:
ProductivityVSAdaptability or versatility

Solution Approach 1:

The service package structure transitions from static predetermined bundles to dynamic customizable configurations. Users can dynamically add, remove, or modify services within their bundles based on changing needs, while the system efficiently processes these changes and updates service provisioning accordingly.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The patent segments service bundles into modular, independently selectable components. Instead of requiring users to choose from fixed predetermined packages, the system divides services into discrete units that can be individually selected, combined, and configured to create customized bundles tailored to specific user needs.

Inventive Principle:
Principle #1Segmentation

4Productivity

If marketers use behavior and search patterns for targeted advertising, then advertising effectiveness is improved, but user privacy is compromised due to data collection requirements

Engineering Contradiction:
ImproveAdvertising effectivenessVSAvoidUser privacy intrusion
Core Design Contradiction:
ProductivityVSObject-affected harmful factors

Solution Approach 1:

The unified account system serves as an intermediary layer between users and service providers, controlling and managing the flow of personal information. Instead of allowing direct access to detailed behavior and search patterns, the system provides aggregated, anonymized, or controlled data access to marketers while maintaining user privacy protections.

Inventive Principle:
Principle #24Intermediary (Mediator)

Data Source

PatentUS9558333B2Systems and methods for facilitating the sharing of digital bundles of services between users
Publication Date: 2017.01.31 YAHOO AD TECH LLC
  • US9558333B2 patent drawing
  • US9558333B2 patent drawing
  • US9558333B2 patent drawing

AI summary

Systems and methods are disclosed for allowing a primary user to share a digital service, in a bundle of services implemented by a plurality of different service providers, with a secondary user. In accordance with one implementation, a method includes receiving a request from the primary user to share a first service in the bundle of services with the secondary user. The method also includes generating, using at least one processor, a first token that associates the secondary user with the first service. The method further includes sending the first token to one of the plurality of different service providers for the first service. Additionally, the method includes modifying a status of the primary user to restrict access to the first service by the primary user while the first service is being shared with the secondary user.