Cash Handling Fee Reduction Through Customer-Selected Advertisements
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Solution Overview
Problem
Existing cash handling systems do not effectively integrate advertisement viewing to reduce service fees, limiting customer engagement and revenue generation opportunities for stores.
Innovation Solution
A cash handling system that includes a display for selecting advertisements, an operation unit for customer input, and control circuitry to reduce service fees based on advertisement viewing, utilizing sensors to detect customer engagement and adjust fees accordingly.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Loss of energy
If the store charges service fees for cash handling, then the store can cover operational costs, but customer satisfaction and engagement decrease
Solution Approach 1:
The service fee parameter is dynamically changed based on advertisement viewing behavior. The control circuitry reduces the service fee amount or provides fee waivers when customers view advertisements, transforming the fixed fee structure into a variable one that responds to customer engagement with promotional content.
Solution Approach 2:
Advertisement viewing serves as an intermediary action between the customer and the service fee payment. By introducing the advertisement viewing step, the system creates a conditional relationship where fee reduction is earned through engagement, bridging the gap between cost recovery and customer satisfaction.
2Ease of operation
If the store offers free cash handling, then customer satisfaction increases, but the store cannot cover operational costs
Solution Approach 1:
The system allows customers to self-select advertisement viewing opportunities to earn fee reductions. The operation unit enables customers to independently choose to view advertisements and receive corresponding discounts, making the fee reduction process customer-driven rather than store-imposed.
Solution Approach 2:
The cash handling system gains multi-functionality by integrating advertisement display and viewing tracking capabilities. The system simultaneously performs cash handling operations and advertisement delivery, allowing the same platform to serve both operational and marketing functions.
3Adaptability or versatility
If the store integrates advertisement viewing to reduce service fees, then customer engagement increases, but system complexity increases
Solution Approach 1:
The advertisement display function and service fee calculation function are merged into a single integrated system. The control circuitry combines advertisement viewing detection with service fee computation, eliminating the need for separate systems and reducing overall complexity despite increased functionality.
Solution Approach 2:
The system implements feedback loops where advertisement viewing behavior is detected and immediately reflected in service fee adjustments. The operation unit provides real-time feedback to customers about fee reductions earned through viewing, creating a responsive system that adapts to customer actions without requiring complex manual processing.
Data Source
AI summary
A cash handling system for performing cash handling for a customer with a service fee charged to the customer, includes: a display that displays a selection screen for selecting an advertisement from among a plurality of types of advertisements; an operation unit that accepts a selection operation performed by the customer on the selection screen; and a control circuitry that reduces the service fee for the cash handling according to an advertisement selected based on the selection operation.