Central-Growth Loading Animation for Trusted Webpage Access
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Solution Overview
Problem
Webpages often display loading animations that can appear suspicious, leading users to suspect data breaches or mistrust the webpage, especially when accessing features that require confidential information, thereby reducing their likelihood of using the webpage.
Innovation Solution
A loading animation is provided by a server that grows from a central point, resembling a shape within the webpage, to increase trust and perceived security, with the animation terminating after a predetermined time and the feature being accessed.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Reliability
If conventional loading animations are used on the webpage, then the loading process is indicated to the user, but the user may suspect data breach or mistrust the webpage
Solution Approach 1:
The loading animation utilizes color changes to convey security and trust. The animation transitions through specific color sequences (e.g., blue to green) that are commonly associated with security clearance and successful authentication, thereby reducing user suspicion of data breaches while indicating the loading process.
Solution Approach 2:
The patent applies parameter changes by modifying the visual parameters of the loading animation, including color, shape, and movement patterns. The animation transitions from a simple loading indicator to a more complex visual sequence that mirrors security clearance procedures, changing parameters to evoke trust and reduce harmful user perceptions.
2Ease of operation
If the webpage uses sophisticated loading animations, then the loading process is clearly indicated, but the entity is less likely to use the webpage
Solution Approach 1:
The loading animation copies the visual language of security clearance procedures and authentication processes. By replicating familiar visual patterns (such as progressive disclosure, color-coded status indicators), the animation makes the loading process easily understandable while maintaining user confidence in the webpage's security, thereby preserving user likelihood to use the service.
Solution Approach 2:
The loading animation serves as an intermediary between the server's processing actions and the user's perception. It translates technical loading processes into visually intuitive representations that convey both progress and security, mediating between the need for clear loading indication and the need to maintain user trust and usage likelihood.
3Reliability
If the loading animation grows from a central point, then the animation is visually engaging and reassuring, but the animation complexity increases
Solution Approach 1:
The loading animation is segmented into distinct phases or stages, each representing a step in the security clearance or authentication process. The animation progresses through segmented visual transitions (e.g., initial loading state, security verification state, successful access state), making the complex animation sequence manageable and easier to implement while maintaining visual engagement and security perception.
Solution Approach 2:
The patent employs dynamics by creating an animated sequence that evolves over time rather than presenting a static image. The loading animation dynamically transitions through different visual states, growing from a central point and changing colors or shapes to indicate progress and security status, thereby enhancing user reassurance while managing complexity through controlled temporal evolution.
Data Source
AI summary
A server can be configured for providing a loading animation with a shape that grows from within from a central point. The server can provide, in response to receiving a request to access a feature of a webpage that includes a first shape, a loading animation that includes a second shape. The loading animation can include an animation sequence that causes the second shape to grow in size, without changing shape, from within from a central point into a first area occupied by the second shape. Providing the loading animation can include (i) terminating the animation sequence in response to a predetermined amount of time elapsing and (ii) providing the loading animation for display on the entity device while the server accesses the feature of the webpage. The server can provide access to the feature.