Dynamic Chat Checkout Interface for Faster Item Purchase
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Solution Overview
Problem
Existing online chat sessions in merchant platforms require users to navigate and search for item data separately, causing additional time and processing when interacting with agents for purchasing items.
Innovation Solution
Dynamically rendering checkout interface elements during online chat sessions using merchant servers and agent devices, allowing agents or chatbots to generate and transmit interface elements to users' devices for one-touch purchasing, leveraging APIs to retrieve and display item data and checkout options.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Loss of information
If users navigate and search for item data separately during chat sessions, then they can access comprehensive item information, but it causes additional time and processing delays
Solution Approach 1:
The patent merges the chat interface with the checkout interface by embedding checkout options directly into the chat window. When a user mentions an item they want to purchase, the system combines the chat conversation with a contextual checkout interface that displays item details and purchasing options without requiring the user to navigate away from the chat screen. This integration eliminates the need to switch between different interfaces while maintaining access to comprehensive item information.
Solution Approach 2:
The system performs preliminary actions by pre-fetching item data and pre-configuring checkout parameters before the user actually initiates the purchase. When the user expresses interest in an item during chat, the system has already retrieved relevant item information and prepared the checkout interface with appropriate details, so that when the user is ready to purchase, everything is already in place and ready for immediate execution without additional navigation or data retrieval time.
2Loss of information
If users are required to locate data on the online platform and navigate to item data, then they can access detailed product information, but it increases processing time and reduces efficiency
Solution Approach 1:
The patent introduces an intermediary mechanism in the form of a contextual checkout interface that acts as a mediator between the chat conversation and the actual purchase process. This intermediary layer retrieves item data dynamically based on the chat context and presents it within the same interface, eliminating the need for users to navigate to separate product pages. The intermediary handles the data retrieval and presentation automatically, allowing users to access detailed product information without manual navigation while significantly improving purchasing efficiency.
3Ease of operation
If chat sessions are constrained to text messaging only, then the interface remains simple, but users cannot perform checkout actions directly during the conversation
Solution Approach 1:
The patent applies dynamics by transforming the static text-based chat interface into a dynamic multi-functional interface. The checkout interface element embedded in the chat window can adapt its appearance and functionality based on the conversation context, displaying relevant item information, size options, color variations, and pricing details dynamically. This dynamic interface maintains the simplicity of text-based communication while adding automated checkout capabilities, allowing the interface to evolve from simple messaging to comprehensive purchasing functionality based on user needs.
Data Source
AI summary
There are provided systems and methods for dynamically rendered interface elements during online chat sessions. A user may engage in online communications with another user, such as a communication session between a customer and a customer representative or agent of a merchant. During this communication session, the agent may navigate to particular data on the agent's device, which may be desirable to provide to the customer. For example, the agent may view a particular item of interest to the customer. An application programming interface of the merchant may detect one or more actions or calls associated with this data and may dynamically provide an interface element to transmit data displayed on the agent's device to the customer's device during the communication session. The customer may view a dynamically rendered interface element that allows for processing data during the communication session with the agent.