Chat Room Content Delivery Using Keyword-Based Presentation Rules
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Solution Overview
Problem
There is a growing demand for more effective and convenient methods for service providers to deliver information to users through messenger services, which have evolved beyond mere communication tools and now serve as platforms for sharing various types of information.
Innovation Solution
A method and system for presenting content through a chat room, where a server acquires information about a keyword or theme, conditions for presentation, and chat room details, searches for relevant content, and delivers it to user terminals in a customized format based on the chat room's type, using chatbots for message delivery.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If content is delivered through traditional messaging interfaces, then information delivery is achieved, but user engagement and convenience are limited
Solution Approach 1:
The patent merges content delivery functionality with the chat room interface, combining information dissemination and user interaction into a single integrated platform. The server delivers content directly within the chat room environment, eliminating the need for separate content consumption interfaces and improving accessibility.
Solution Approach 2:
The chat room system is designed to serve multiple functions simultaneously: real-time communication, content delivery, content search, and user interaction. This multi-functionality allows the same interface to handle both social interaction and information consumption, enhancing ease of operation.
2Productivity
If content search is performed across the entire content pool, then comprehensive content retrieval is achieved, but search efficiency and response time decrease
Solution Approach 1:
The content pool is segmented and organized by keywords and themes, allowing the server to perform targeted searches within specific categories rather than scanning the entire content pool. This segmentation maintains comprehensive retrieval capability while significantly improving search efficiency through focused queries.
Solution Approach 2:
The system uses feedback from user interactions, content popularity, and relevance metrics to refine search results. The server analyzes search patterns and content performance to optimize retrieval algorithms, ensuring both efficiency and completeness are maintained through iterative improvement.
3Adaptability or versatility
If content is presented in a standardized format, then system simplicity is maintained, but user experience and content relevance are reduced
Solution Approach 1:
The system applies different formatting styles to content based on its type, source, and relevance to the chat room theme. Each content item receives customized formatting locally appropriate to its characteristics, while the overall system maintains a unified interface. This allows rich, adaptive content presentation without requiring complex system-wide restructuring.
Data Source
AI summary
Proposed is a method in which a server presents content through a chat room. The method may include acquiring information about a keyword or theme of the content, information about a condition for presenting the content, and information about the chat room, wherein the chat room is related to the keyword or theme and a plurality of users are able to participate in the chat room. The method may also include providing the chat room to a user terminal in association with the information about the keyword or theme of the content. The method may further include searching for the content in a content pool based on the keyword or theme, and when the condition for presenting the content is satisfied, presenting at least some items of the searched content to the user terminal through the chat room.


