Cigarette Package Pull Flipper Pop-Up Wall Design

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Solution Overview

Problem

Conventional hinged-lid cigarette packages lack novelty in their opening/closing mode and have limited space for displaying product information, failing to stimulate user interest and adequately showcase the cigarette product.

Innovation Solution

A cigarette package with a rectangular parallelepiped box and a lid hinged on one side edge, featuring a pull flipper that forms a pop-up wall when opened, allowing for a unique side-to-side opening motion and providing additional display area for product information.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of manufacture

If a conventional hinged-lid package is used, then the structure is simple and easy to manufacture, but the opening/closing mode lacks novelty and the display area is limited

Engineering Contradiction:
Improvestructural simplicityVSAvoidnovelty and display area
Core Design Contradiction:
Ease of manufactureVSAdaptability or versatility

Solution Approach 1:

The pull flipper is designed to dynamically change position between a retracted state (when lid is closed) and an extended state (when lid is opened), creating a pop-up wall that provides additional display area and novelty without adding permanent structural complexity

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The pull flipper is nested within the box when not in use, allowing the novel display feature to be compact during storage and only emerge when needed, maintaining structural simplicity while providing enhanced functionality

Inventive Principle:
Principle #7Nested doll (Nesting)

2Ease of operation

If the lid is swung in the back-and-forth direction (conventional mode), then the opening/closing operation is simple, but the package lacks distinctive appearance and user interest

Engineering Contradiction:
Improveopening/closing operationVSAvoiddistinctive appearance
Core Design Contradiction:
Ease of operationVSShape

Solution Approach 1:

The pull flipper creates an asymmetric pop-up structure when the lid is opened, breaking the symmetry of conventional packages and creating a distinctive appearance that attracts user interest while maintaining the simple back-and-forth opening operation

Inventive Principle:
Principle #4Asymmetry

3Area of stationary object

If the outer surface area is increased for advertisement, then more product information can be displayed, but the package structure becomes more complex

Engineering Contradiction:
Improvedisplay areaVSAvoidpackage structure
Core Design Contradiction:
Area of stationary objectVSDevice complexity

Solution Approach 1:

The pop-up wall created by the pull flipper dynamically expands the display area only when the lid is opened, allowing additional advertisement space without permanently increasing the package's external dimensions or structural complexity

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The pull flipper utilizes the vertical dimension by popping up from the box interior, creating a new display surface that extends upward from the box opening, thereby increasing display area without expanding the package's footprint

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

Data Source

PatentEP2295340B1Cigarette package
Publication Date: 2013.02.20 JAPAN TOBACCO INC
  • EP2295340B1 patent drawingFigure 1
  • EP2295340B1 patent drawingFigure 2
  • EP2295340B1 patent drawingFigure 3

AI summary

A cigarette package includes a box (2) having an opening (4) at an upper end thereof, a lid (8) joined to one side edge of the opening (4) by means of a hinge (6), and a pull flipper (18) capable of being pulled out from inside the box (2). When the lid (8) is opened, the pull flipper (18) forms a pop-up wall (20) extending from the lid (8) to the opening (4) of the box (2).