Click ID Subdirectory Integration in URL Paths

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Solution Overview

Problem

Existing methods for transmitting click IDs via URLs are prone to parameter truncation, making it difficult to accurately evaluate and optimize advertising campaigns.

Innovation Solution

Integrating the click ID into the URL as a subdirectory within the directory path, ensuring that it cannot be easily removed during URL optimization or processing.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of manufacture

If the click ID is transmitted as a URL parameter, then the URL can be easily optimized and processed, but the click ID can be easily removed or truncated during optimization

Engineering Contradiction:

Improveease of URL optimizationVSAvoidreliability of click ID transmission

Core Design Contradiction:

Ease of manufactureVSReliability

Solution Approach 1:

The click ID is nested within the directory path structure of the URL, specifically as a subdirectory component. This nesting protects the click ID from being treated as a simple parameter that can be easily removed or truncated during URL optimization, while still allowing the URL to function normally for navigation and access purposes.

Inventive Principle:

Principle #7Nested doll (Nesting)

2Reliability

If the click ID is integrated into the directory path, then the click ID cannot be easily removed during optimization, but the URL structure becomes more complex

Engineering Contradiction:

Improvereliability of click ID transmissionVSAvoidcomplexity of URL structure

Core Design Contradiction:

ReliabilityVSDevice complexity

Solution Approach 1:

The click ID is embedded in a different dimensional context within the URL - rather than being a flat parameter appended to the URL string, it is integrated into the hierarchical directory path structure. This dimensional change within the URL structure provides protection while maintaining a degree of structural organization.

Inventive Principle:

Principle #17Another dimension (Dimensionality change)

3Ease of operation

If intermediate servers or browsers truncate the URL, then the URL becomes shorter and easier to handle, but the click ID is lost

Engineering Contradiction:

Improveease of URL handlingVSAvoidloss of click ID

Core Design Contradiction:

Ease of operationVSLoss of information

Solution Approach 1:

The click ID is embedded within the directory path structure in advance, creating a protective cushion around the critical information. This beforehand cushioning ensures that even if truncation occurs during transmission or handling, the click ID remains intact within the structured path rather than being easily removed as a standalone parameter.

Inventive Principle:

Principle #11Beforehand cushioning (Prior cushioning)

Data Source

PatentEP4560497A1Transmission of a click id using a URL

Publication Date: 2025.05.28 HURRA COMM

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AI summary

The invention relates to a method for transmitting a click ID (32) as a function of the selection of a URL (33) provided by a first server (24) by means of a client (24) assigned to a user (23), wherein the URL (33) refers to a target server (26), characterized in that the click ID (32) is integrated into the URL (33) in a form corresponding to a subdirectory of the target server (26).