Cloud-Managed Digital Panel for Interactive Maps and Ads
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Solution Overview
Problem
Existing interactive city maps and outdoor advertising displays are limited by local data storage, lack of current information updates, and restricted installation locations, failing to provide comprehensive and location-independent guidance and advertising solutions.
Innovation Solution
A device combining a digital panel with a cloud-based digital content management system and a geo-information system, allowing for interactive maps, advertising, and real-time data updates, with independent control and offline synchronization capabilities.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If interactive city maps are installed as outdoor displays on access roads or in train stations, then pedestrians can find their way around, but the installation locations are restricted by local regulations governing large billboards
Solution Approach 1:
The digital panel is designed to serve multiple functions: displaying interactive city maps for navigation, showing outdoor advertising content, and providing weather information. This multi-functionality allows the same device to be deployed in various locations including advertising zones, thereby increasing installation location flexibility while maintaining regulatory compliance.
Solution Approach 2:
The patent combines map display functionality, advertising display functionality, and weather information display into a single integrated digital panel system. By merging these functions, the system can be installed in locations that would otherwise only permit advertising displays, thus expanding installation location flexibility without requiring separate permits for multiple devices.
2Loss of information
If locally stored data is used in interactive city maps, then the system operates autonomously, but current information such as tourist attractions, special events, and accommodation availability cannot be displayed
Solution Approach 1:
The patent introduces a cloud-based digital content management system that acts as an intermediary between data sources and the digital panel. This cloud system stores and manages current information including tourist attractions, special events, and accommodation availability, then delivers it to the panel via internet connection, enabling real-time information display without requiring complex local data management infrastructure.
Solution Approach 2:
The system replaces the traditional mechanical approach of locally stored data with an electronic cloud-based data management system. Instead of physically storing all data locally in the digital panel, the system uses internet connectivity to access and retrieve current information from remote cloud servers, thereby enabling up-to-date information display while reducing local storage requirements and complexity.
3Adaptability or versatility
If digital advertising screens are controlled independently of map locations, then advertising control is location-independent, but the integration between map and advertising display becomes complex
Solution Approach 1:
The patent segments the control system into independent modules: a digital signage control system for advertising management and a map display system for navigation. The digital signage control system can be configured and controlled independently through cloud-based digital content management, allowing advertising content to be managed separately from map functionality while both are displayed on the same physical panel.
Solution Approach 2:
The cloud-based digital content management system serves as an intermediary that coordinates between the independent advertising control system and the map display system. It manages the separation of control functions while ensuring proper integration of content delivery to the digital panel, thereby enabling independent advertising control without requiring complex direct integration between advertising and map systems.
Data Source
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AI summary
The device (computer network) is provided for a software-controlled outdoor advertisement and comprises a digital panel (1) in the form of a free-standing stand or a wall-mounted monitor for the simultaneous and two-sided display of at least one digital software-controlled advertisement (3, 3', 3'") in combination with at least one interactive map (3"). This device comprises at least the following components: a cloud-based digital content management system (13); a digital content management administrator system (14); manager components (4i) for an internet-based application based on a geographic information system for the creation and management of maps; contributor components (5i) for the formation of at least one interface (API, application programming interface) for synchronising the maps with a runtime application (app); and runtime components (6i) for the client software for the use of the maps in the offline mode on network components (devices) with touchscreen and with an optimised layout and intuitive user interface.