Paperboard display assembly
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Solution Overview
Problem
Existing gift packaging solutions, such as baskets and vases, are bulky, costly, and difficult to ship and store, and do not provide an attractive, affordable, and easy-to-assemble display for gifts like floral and candy arrangements, which can be damaged by moisture.
Innovation Solution
A display assembly with a self-supporting main body and a collapsible pocket made of different thickness materials, featuring fold lines and couplers for easy assembly and stability, allowing the display to be upright and water-resistant, facilitating the presentation of gifts without additional support.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Shape
If baskets, mugs, or vases are used for gift display, then the display is attractive and provides gift packaging appearance, but the items are bulky, difficult to ship and store, and add significant costs
Solution Approach 1:
The display assembly is divided into separate functional components: a flat main body providing structural support and display surface, and a collapsible pocket for holding gifts. This segmentation allows the display to maintain an attractive shape when assembled while collapsing to minimal volume for shipping and storage.
Solution Approach 2:
The pocket is designed to be collapsible, transitioning between an expanded configuration for displaying gifts and a collapsed configuration for compact storage and shipping. This dynamic transformation resolves the contradiction between maintaining display shape and reducing shipping volume.
2Ease of manufacture
If baskets are used for floral arrangements, then the display is easy to assemble, but baskets are not water resistant and may be damaged by exposure to moisture
Solution Approach 1:
The pocket containing the floral arrangement is made from water-resistant material specifically, while the rest of the display structure can use different materials. This local application of water-resistant properties protects against moisture damage while maintaining ease of assembly through simple material selection.
3Ease of manufacture
If low cost materials are used for the display assembly, then the gift is affordable, but the display may lack stability without additional support
Solution Approach 1:
The display is segmented into a rigid main body that provides structural stability and support, and a separate pocket component that can be made from less expensive, collapsible material. This segmentation allows the critical stability function to be fulfilled by the sturdy main body while keeping overall costs low.
Solution Approach 2:
The main body is designed with self-supporting features including a bottom edge configured to rest on a support surface and geometric shaping that provides inherent stability. This self-supporting design eliminates the need for additional support structures or expensive reinforcement materials.
4Reliability
If traditional packaging materials are used, then the display provides adequate protection, but it is difficult to ship and store in large quantities
Solution Approach 1:
The pocket is designed to collapse flat when not in use, transforming from a three-dimensional volume-occupying structure to a two-dimensional flat configuration. This dynamic collapse capability dramatically reduces shipping and storage volume while maintaining protection capability when assembled and in use.
Data Source
AI summary
A display assembly for resting upon a support surface, the display assembly comprising a main body having self-supporting rigidity and substantially disposed in a first plane, the main body having an upper end and a lower end, a collapsible pocket, moveable between a collapsed configuration and an open configuration, the collapsible pocket having four side walls and a bottom wall wherein at least one of the bottom wall and the four side walls includes a fold line, wherein the collapsible pocket is formed of a material having a different thickness than the main body, and a coupler interconnecting the collapsible pocket and the main body, wherein the collapsible pocket in the open configuration and the main body are self-supporting in an upright orientation with the first plane being substantially perpendicular to the support surface.