Comment Display Method for Video Playback Pages

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Solution Overview

Problem

Existing item explanation modes in live rooms often result in poor user experience due to the complexity of accessing comment information, which can lead to misinformed purchasing decisions.

Innovation Solution

A comment presentation method and apparatus that displays comment information directly on a video playback page, determined by historical comment information, allowing viewers to access experience feelings of other users without additional operations.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If comment information is displayed on a separate page requiring additional operations, then information completeness is improved, but operation complexity increases

Engineering Contradiction:
Improvecomment information accessibilityVSAvoidoperation complexity
Core Design Contradiction:
Loss of informationVSEase of operation

Solution Approach 1:

The patent merges the comment information display with the video playback page by integrating a comment presentation area directly into the video interface. This allows comment information to be displayed alongside the video content without requiring users to navigate to a separate page, thus combining multiple information sources into a single unified interface that reduces operation complexity while maintaining information completeness

Inventive Principle:
Principle #5Merging (Combining)

2Ease of operation

If comment information is displayed on the video playback page, then operation complexity is reduced, but information presentation clarity may worsen

Engineering Contradiction:
Improveoperation complexityVSAvoidinformation presentation complexity
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The patent segments the video playback page into distinct functional areas: a video playback area for the main content and a separate comment presentation area for comment information. This segmentation allows both video content and comment information to be displayed simultaneously without interfering with each other, maintaining information presentation clarity while reducing operation complexity

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent applies local quality by positioning the comment presentation area in a specific location (above the video playback area) with dedicated spatial allocation. This localized placement ensures that comment information is presented in a structured, easy-to-find manner that does not clutter the overall interface, maintaining clarity while enabling direct access

Inventive Principle:
Principle #3Local quality

3Loss of information

If multiple pieces of object identification information are displayed, then information completeness is improved, but space utilization worsens

Engineering Contradiction:
Improveobject information completenessVSAvoidpage space utilization
Core Design Contradiction:
Loss of informationVSArea of stationary object

Solution Approach 1:

The patent extracts only the essential object identification information (such as item names or key identifiers) needed for comment association and displays them in the comment presentation area. This selective extraction allows multiple objects to be referenced without displaying all their detailed information simultaneously, thus maintaining information completeness for comment purposes while optimizing page space utilization

Inventive Principle:
Principle #2Taking out (Extraction)

Data Source

PatentEP4546800A1Comment display method and apparatus, electronic device, and computer readable medium
Publication Date: 2025.04.30 BEIJING YOUZHUJU NETWORK TECH CO LTD
  • EP4546800A1 patent drawingFigure 1
  • EP4546800A1 patent drawingFigure 2
  • EP4546800A1 patent drawingFigure 3~4

AI summary

The present application discloses a comment display method and apparatus, an electronic device, and a computer readable medium. The method comprises: for a video playback page which is being displayed, displaying, on the video playback page, object identification information for objects to be displayed, and if target object identification information satisfying a preset condition is present in the object identification information, also displaying, on the video playback page, comment information corresponding to the target object identification information. In this way, a viewer of the video playback page can view the comment information without an additional operation; thus, the operation complexity for the viewer to view the comment information can be effectively reduced, and the user experience can be improved.