Comment Panel Favorites Control for Short Video Engagement
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Solution Overview
Problem
The existing method of adding a presentation object from a short video to favorites requires users to navigate to the detail page, making it difficult to increase the user favorites rate.
Innovation Solution
A control display method that determines if a user has shown interest in a video's presentation object through preset comment behaviors, and if not, displays a favorites control on the comment panel to facilitate easy addition to favorites, accompanied by a glowing animation effect to guide the user.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If users navigate to the detail page to add presentation objects to favorites, then the existing favorites function works, but the user favorites rate is difficult to increase due to additional navigation steps
Solution Approach 1:
The patent merges the favorites control with the comment panel by displaying the favorites control directly on the comment panel interface. This integration allows users to perform both commenting and favoriting actions within the same interface context, eliminating the need to navigate to a separate detail page and thereby increasing the user favorites rate while maintaining ease of operation.
Solution Approach 2:
The patent implements preliminary action by proactively displaying the favorites control on the comment panel before users complete their viewing of the video. This early presentation of the favorites option, triggered when users exhibit interest through comment behaviors, captures user intent at the moment of highest engagement and converts it into a favoriting action without requiring additional navigation steps.
2Productivity
If a favorites control is displayed on the comment panel, then the user favorites rate increases, but the interface complexity increases
Solution Approach 1:
The comment panel is designed to serve multiple functions: it displays comments, enables commenting actions, and now also provides the favorites control. By making the comment panel a multi-functional interface element, the patent avoids creating a separate dedicated favorites interface, thereby increasing the user favorites rate without proportionally increasing overall interface complexity.
Solution Approach 2:
The favorites control on the comment panel is dynamically displayed based on user behavior. When the system detects that a user has performed preset comment behaviors indicating interest in the presentation object, the favorites control is automatically shown on the comment panel. This dynamic approach ensures the interface adapts to user needs without permanently increasing complexity for all users.
3Adaptability or versatility
If the system monitors user comment behaviors to determine interest, then the favorites control can be targeted, but the system complexity increases
Solution Approach 1:
The system implements feedback by monitoring user comment behaviors (such as liking, replying, or posting comments with specific keywords) and using this feedback to determine user interest in the presentation object. Based on this feedback, the system automatically displays the favorites control on the comment panel. This feedback mechanism enables targeted control display while keeping the system complexity manageable through rule-based detection rather than complex analysis.
Data Source
AI summary
A control display method and apparatus, a device, and a storage medium are provided. The method includes: first, upon receipt of a preset comment behavior of a current user with respect to a target video, determining whether the current user has added a display object corresponding to the target video to favorites, the preset comment behavior being used for representing interest of the current user in the display object; and if it is determined that the current user has not added the display object to favorites, displaying on a comments panel corresponding to the target video a favorites control corresponding to the display object, so as to add the display object to favorites.