Composite Message Generation via Event Qualification
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Solution Overview
Problem
Existing systems for sending notifications of available opportunities to purchase products are inefficient in terms of computing resources, often resulting in a high volume of irrelevant messages that users ignore, leading to wastage of resources.
Innovation Solution
The generation of composite messages from individual messages using qualifying events and actions, such as price changes or user activities, to deliver contextually relevant information while reducing resource usage, through an event qualification layer that categorizes ticketed performance data and subscriber actions.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Loss of information
If individual messages are sent for each item of interest, then all relevant information can be communicated to users, but computing resources and network bandwidth are wasted due to high message volume
Solution Approach 1:
The patent combines multiple individual messages about different items (e.g., discounted airfare, car rentals, hotels) into a single composite message that presents all relevant opportunities to the user in one notification, thereby reducing the total number of messages sent while maintaining complete information delivery
Solution Approach 2:
The composite message structure serves multiple functions simultaneously: it notifies users of multiple different opportunities, provides contextual relevance through user behavior analysis, and reduces communication overhead by consolidating what would otherwise require multiple separate messages
2Productivity
If multiple individual messages are sent to users, then all available opportunities can be notified, but users receive a high volume of messages that are often ignored
Solution Approach 1:
The system applies local quality by customizing the composite message content based on individual user characteristics, including their demonstrated interests, browsing history, and purchase behavior, thereby making each message highly relevant to the specific user rather than sending generic notifications to all users
Solution Approach 2:
The composite message acts as an intermediary that filters and curates multiple individual opportunities into a single personalized notification, mediating between the system's need to communicate multiple offers and the user's need to receive only relevant information
3Reliability
If contextually-relevant messages are generated through analysis of qualifying events and actions, then message efficacy is improved, but processing complexity increases
Solution Approach 1:
The system performs preliminary action by pre-analyzing user behavior patterns, browsing history, and purchase preferences to establish user profiles and interest categories before generating messages, thereby enabling rapid composition of relevant composite messages without complex real-time analysis
Data Source
AI summary
Technologies are provided for generation of composite messages using qualifying events corresponding to respective ticketed performances and qualifying actions of a subscriber of a service platform. By analyzing qualifying events and qualifying actions jointly, the disclosed technologies supply a number of contextually-relevant individual messages collected in a composite message that is delivered to the subscriber periodically. The individual messages describe ticketed performances that are relevant to the subscriber. The composite message also provides reasons for the inclusion of the individual messages in the composite message. The individual messages can be arranged within the composite message according to a layout based on a ranking of priority scores. Each priority score conveys a level of relevancy of a ticketed performance with respect to a subscriber. The provided technologies, therefore, supply a composite message that can match the subscriber to personalized ticketed performances while reducing the number of messages received by the subscriber.