Composite Payment Card Integrating VAS Data
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Solution Overview
Problem
Consumer transactions often require managing multiple payment options and value-added services (VAS) data, such as loyalty programs or coupons, which can be cumbersome and require separate devices or manual entry.
Innovation Solution
A system and method that uses a mobile device to determine a consumer's location and automatically select payment and non-payment identifiers, generating a QR code for payment processing that includes both payment and VAS data, allowing for seamless integration of payment information and VAS into a single transaction.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If multiple separate devices or manual entry methods are used for payment and VAS data, then payment transactions can be processed, but the complexity of device management and manual operation increases
Solution Approach 1:
The patent combines multiple identifiers (payment identifiers and VAS identifiers) into a single composite identifier that is stored on one card. This merging eliminates the need for consumers to manage separate payment cards and VAS cards, directly resolving the contradiction by reducing device complexity while maintaining ease of operation.
Solution Approach 2:
The single card issued to the consumer serves multiple functions: it acts as both a payment card and a VAS card. The composite identifier on the card enables both payment processing and VAS data retrieval, making the card universal and eliminating the need for multiple specialized devices.
2Productivity
If separate cards or devices are used for payment and VAS data, then payment processing is possible, but the time required for manual entry and management increases
Solution Approach 1:
By merging payment and VAS identifiers into a single composite identifier on one card, the system eliminates the need for separate manual entry processes. The terminal can retrieve both payment and VAS data in a single operation, significantly reducing transaction processing time and eliminating time loss from manual entry.
Solution Approach 2:
The composite identifier is pre-configured on the card with both payment and VAS information integrated. This preliminary action of combining data during card issuance eliminates the need for time-consuming manual entry during transactions, as all information is already prepared and stored in the correct format.
3Ease of operation
If a single card contains both payment and VAS identifiers, then convenience is improved, but the complexity of the payment system increases
Solution Approach 1:
The patent introduces a payment gateway as an intermediary component that handles the complexity of processing composite identifiers. The gateway mediates between the simple user action of presenting a single card and the complex backend processes of separating and processing payment and VAS data, thereby maintaining ease of operation while managing system complexity.
Solution Approach 2:
While the user interacts with a single unified card, the system segments the composite identifier into separate payment and VAS components during processing. This segmentation occurs automatically in the backend through the payment gateway, allowing the system to handle complex multi-identifier processing without exposing that complexity to the user.
Data Source
AI summary
The SNAP MOBILE PAYMENT APPARATUSES, METHODS AND SYSTEMS (“SNAP”) transform real-time-generated merchant-product Quick Response codes via SNAP components into virtual wallet card-based transaction purchase notifications. Payment information and VAS data can also be provided based on location. A request for payment information can be received. A location can be determined, and a merchant associated with the location can also be determined. Payment information and/or VAS data can be selected based on the merchant and/or location, and can be provided for a payment transaction.


