Composite Search Results Module for E-Commerce Integration

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Solution Overview

Problem

Users face time-consuming navigation when searching for items on the internet, leading to potential loss of sales for e-commerce sites, especially on mobile devices, as they need to switch between websites to find and purchase items.

Innovation Solution

A system that integrates a general purpose search engine with a composite search results module, allowing users to receive and interact with item listing information from e-commerce websites directly on a general purpose website, enabling transaction-based functions without navigating to the e-commerce site, using remote APIs to retrieve and display relevant information.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of time

If users navigate from one website to another to search for items, then they can access specific e-commerce sites, but the navigation time increases significantly

Engineering Contradiction:
Improvenavigation timeVSAvoiduser convenience
Core Design Contradiction:
Loss of timeVSEase of operation

Solution Approach 1:

The patent combines search results from multiple e-commerce websites directly within the general purpose website's search results page. This merging allows users to view and interact with item listings from different e-commerce sites without navigating away, thereby reducing navigation time while maintaining ease of operation through integrated display and interaction capabilities.

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The general purpose website acts as an intermediary between users and multiple e-commerce websites. By retrieving and displaying item listing information from various e-commerce sites through its own interface, it mediates the interaction, allowing users to access e-commerce content without directly navigating to those sites, thus reducing navigation time while preserving user convenience.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Reliability

If users switch between websites to find and purchase items, then they can access comprehensive product information, but the transaction completion rate decreases

Engineering Contradiction:
Improvetransaction completion rateVSAvoidproduct information accessibility
Core Design Contradiction:
ReliabilityVSLoss of information

Solution Approach 1:

The patent merges item listing information from multiple e-commerce websites into a single unified search results page. This consolidation provides users with comprehensive product information from various sources while maintaining a single-page interface, thereby increasing transaction completion rates without sacrificing information accessibility.

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The general purpose website achieves multi-functionality by enabling users to search, view product information, and initiate transactions for items from multiple e-commerce sites all within one platform. This universal access to diverse e-commerce content through a single interface improves transaction completion while preserving comprehensive information accessibility.

Inventive Principle:
Principle #6Universality (Multi-functionality)

3Productivity

If users interact with e-commerce websites directly from search results, then transaction conversions increase, but system complexity increases

Engineering Contradiction:
Improvesales conversion rateVSAvoidsystem architecture complexity
Core Design Contradiction:
ProductivityVSDevice complexity

Solution Approach 1:

The general purpose website serves as an intermediary layer between users and multiple e-commerce websites. It retrieves item listing information through APIs, displays it in a unified format, and routes user interactions back to the appropriate e-commerce sites. This intermediary architecture enables direct interaction from search results, improving sales conversions while managing system complexity through standardized integration patterns.

Inventive Principle:
Principle #24Intermediary (Mediator)

Solution Approach 2:

The system creates simplified copies or representations of e-commerce item listings within the general purpose website's interface. Instead of requiring users to navigate to original sites, the system displays copied item information (images, descriptions, prices) that can be interacted with directly, thereby increasing conversion rates while managing complexity through controlled data replication and standardized display templates.

Inventive Principle:
Principle #26Copying

Data Source

PatentUS10754903B2Composite search results
Publication Date: 2020.08.25 PAYPAL INC
  • US10754903B2 patent drawing
  • US10754903B2 patent drawing
  • US10754903B2 patent drawing

AI summary

Systems and methods of providing composite search results are disclosed. A search query may be received by a general purpose search engine of a first website from a user. At least one general purpose search result may be determined based on the search query using the general purpose search engine. The at least one general purpose search result may be based on a search of multiple websites. Item listing information of an item listed for sale on a second website may be determined based on the search query. The at least one general purpose search result and the item listing information may be caused to be displayed concurrently on the first website to the user. The user may be enabled to interact with the second website regarding the item by interacting with the item listing information displayed on the first website.