Confectionery Egg Packaging with Sealed Flanges

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Confectionery packaging, such as confectionery eggs, face issues with non-stable shapes leading to rolling or tipping, lack of tamper evident closure, and inconsistent graphics, making them difficult to handle and display effectively.

Innovation Solution

The development of confectionery packaging with preformed parts and flexible films that conform to the shape of the product, featuring sealed flanges for tamper evident closure and repeatable graphics, along with stabilizing features like weights and curved designs to prevent rolling, and easy opening mechanisms through exaggerated flanges and fracture zones.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Shape

If a foil wrapper is wrapped around the confectionery egg to conform to its shape, then the packaging maintains the outer profile and provides a protective barrier, but the edges are not sealed and the packaging cannot provide tamper evident closure

Engineering Contradiction:
Improveconformity to product shapeVSAvoidtamper evident closure
Core Design Contradiction:
ShapeVSReliability

Solution Approach 1:

The packaging is divided into two separate preformed parts (first part and second part) that are sealed together at flanges. This segmentation allows the packaging to maintain shape conformity while providing a sealed closure that prevents tampering, as the two parts must be separated to access the product.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The preformed parts are made from flexible materials that can conform to the shape of the confectionery product while maintaining structural integrity. This flexibility allows the packaging to adapt to the product shape while the sealed flanges provide the necessary tamper evident closure.

Inventive Principle:
Principle #30Flexible shells and thin films

2Ease of manufacture

If a rectangular foil sheet is wrapped around the confectionery egg, then the packaging is easy to manufacture, but the graphics on the outer surface are inconsistent and do not form a continuous image

Engineering Contradiction:
Improvefoil wrapping processVSAvoidgraphic consistency
Core Design Contradiction:
Ease of manufactureVSManufacturing precision

Solution Approach 1:

The packaging is divided into two preformed parts with flanges that can be sealed together. This allows graphics to be printed on flat surfaces of each part before forming, ensuring consistent and continuous imagery across the junction, while maintaining ease of manufacture through standardized forming processes.

Inventive Principle:
Principle #1Segmentation

3Shape

If the packaging has a non-stable shape that conforms to the product, then the packaging provides good product fit, but the packaging is prone to rolling or tipping when placed on a flat surface

Engineering Contradiction:
Improveconformity to product shapeVSAvoidstability on flat surface
Core Design Contradiction:
ShapeVSStability of the object's composition

Solution Approach 1:

The packaging incorporates asymmetric stabilizing features such as flattened portions or extended flanges that create a stable base on flat surfaces. These asymmetric elements counterbalance the non-stable conformal shape, allowing the packaging to stand upright without rolling or tipping while maintaining its shape conformity to the product.

Inventive Principle:
Principle #4Asymmetry

4Reliability

If the flanges are sealed together to provide tamper evident closure, then the packaging security is improved, but the opening procedure becomes more complex

Engineering Contradiction:
Improvetamper evident closureVSAvoidopening procedure
Core Design Contradiction:
ReliabilityVSEase of operation

Solution Approach 1:

The sealing is concentrated at specific flange regions rather than along the entire perimeter. This extraction of the sealing function to discrete locations allows the packaging to maintain tamper evident closure while enabling easy opening by applying force at the unsealed portions or using the flanges as leverage points.

Inventive Principle:
Principle #2Taking out (Extraction)

Data Source

PatentUS10513388B2Packaging and method of opening
Publication Date: 2019.12.24 CADBURY UK
  • US10513388B2 patent drawing
  • US10513388B2 patent drawing
  • US10513388B2 patent drawing

AI summary

A confectionery packaging is provided comprising a first part formed from a preformed shell that is substantially rigid so that the part maintains it shape. The first part holds the product to be packaged, which in the Figures is shown as a confectionery egg. Main surfaces of the first part are shaped so as to substantially conform to the shape of the confectionery egg. Consequently an open mouth to the part is provided. The egg is accessible through the open mouth. A flange is formed about the perimeter of the open mouth. The flange extends away from the main surfaces and continuously about the perimeter of the mouth and extends a substantial distance therefrom in order to provide a surface against which a second part. The confectionery packaging forms a sealed enclosure about the egg by sealing a second part to the flange. To open the packaging, the film is separated from the first part, for instance by peeling back the film. There is therefore provided a packaging which provides an improved protection to the egg and to which graphics can be more reliably applied and reproduced. The preformed part also provides a convenient holder for the egg to allow the user to consume the egg without having to touch the egg itself.