Configured Information Delivery With Profile-Based Content Sequencing
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Solution Overview
Problem
Existing content delivery systems lack automation for providing structured content tailored to individual user knowledge and needs, particularly in educational and marketing contexts, requiring manual configuration and failing to adapt to user profiles effectively.
Innovation Solution
A computing platform with modules for profiling, theme building, sequencing, and action configuration, utilizing artificial intelligence to dynamically deliver information assets based on user profiles, enabling personalized user journeys and automated content delivery.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Extent of automation
If manual configuration is used to provide structured content delivery, then content can be tailored to user needs, but automation is lacking and requires extensive manual effort
Solution Approach 1:
The system enables self-service through AI agents that automatically analyze user profiles, select appropriate content themes, and deliver personalized information assets without requiring manual configuration. The AI agent autonomously performs the entire content delivery process based on user characteristics and content library metadata.
Solution Approach 2:
The patent replaces the manual mechanical process of content selection and delivery with an AI-based automated system. The AI agent uses machine learning to analyze user profiles and automatically match content, substituting human operators with intelligent algorithms that scale without additional manual effort.
2Adaptability or versatility
If predetermined user journeys are defined for all recipients, then content delivery is simplified, but flexibility to adapt to individual user needs is reduced
Solution Approach 1:
The system implements dynamic content delivery where the AI agent continuously adapts the user journey based on real-time analysis of user profiles. Instead of static predetermined paths, the system dynamically generates personalized content sequences that adjust to individual user characteristics, needs, and interactions.
Solution Approach 2:
The patent applies local quality by tailoring specific aspects of the content delivery to individual users while maintaining a standardized overall framework. The AI agent analyzes specific user profile attributes and delivers customized content selections, allowing different parts of the system to have different levels of customization based on user needs.
3Productivity
If extensive manual configuration is required for campaign setup, then content delivery can be structured, but the process becomes complex and time-consuming
Solution Approach 1:
The system performs preliminary action by pre-organizing the content library with metadata, themes, and user profile structures before actual content delivery. The AI agent is pre-trained with content information and user characteristics, enabling rapid automated delivery without requiring manual configuration during the actual content distribution process.
Data Source
AI summary
A computing platform is adapted to deliver customized information to recipients. A directory of information assets is provided in which information assets are identified and made available for delivery to recipients. A profiling module delivers profile characteristics and associated profile characteristic values for recipients for the information assets and a theme building module for determination of a set of content themes, wherein the theme building module is adapted to associate the information assets in the directory with the content themes. A sequencing module is adapted to provide for at least some of the information assets, a delivery priority or a relevance to a profile characteristic value, or both. An action configuration module is adapted to provide determination of a plurality of actions for determining profile characteristic values from a recipient, whereby an action may be presented to a recipient on delivery of an information asset to the recipient.