Content Delivery System Using Business Rules for Satellite Resource Optimization
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Solution Overview
Problem
Satellite television systems face inefficiencies in broadcasting content, particularly when delivering less popular content, as it requires significant satellite resources during peak viewing times, making it cost-ineffective and wasteful.
Innovation Solution
A content processing and delivery system that utilizes business rules to manage content distribution across various devices, including satellite and broadband networks, allowing for targeted content delivery based on user device types and audience size, using a content management system to generate content lists and communicate content selections to user devices.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Productivity
If satellite resources are used to broadcast content during peak viewing times, then content delivery capability is improved, but resource cost and inefficiency increase for less popular content
Solution Approach 1:
The system changes the delivery parameter (transport medium) based on content popularity and timing. Business rules dynamically adjust whether content is delivered via satellite or broadband based on targets, material identification, and viewing demand, optimizing resource utilization while maintaining delivery capability
Solution Approach 2:
The patent introduces a content management system with business rules as an intermediary layer between content sources and delivery networks. This mediator intelligently routes content through appropriate delivery channels (satellite or broadband) based on popularity and timing, resolving the contradiction between delivery capability and resource efficiency
2Adaptability or versatility
If satellite resources are allocated to broadcast diverse content, then content variety is improved, but cost-effectiveness deteriorates for niche content
Solution Approach 1:
The system dynamically changes delivery parameters based on content characteristics and demand. Business rules adjust delivery mode (satellite vs. broadband) according to content popularity, maintaining content variety while improving cost-effectiveness by using appropriate delivery channels for different content types
Solution Approach 2:
The patent segments content delivery into different channels based on content popularity and targets. Popular content is delivered via satellite during peak times, while less popular content is delivered via broadband, creating cost-effective segmented delivery strategy that maintains overall content variety
3Ease of operation
If content is delivered during peak viewing times via satellite, then viewer access is improved, but resource waste increases for less popular content
Solution Approach 1:
The system dynamically changes delivery parameters based on timing and content popularity. Business rules adjust whether content is delivered via satellite or broadband based on when it's requested and how popular it is, improving viewer access while reducing resource waste through intelligent parameter selection
Solution Approach 2:
The patent implements dynamic content delivery where the delivery mode is not fixed but adapts in real-time based on viewer demand, content popularity, and timing. This dynamic approach ensures viewer access is maintained while satellite resources are used only when necessary and most effective
Data Source
AI summary
A system 100 includes a content management system 221 having a material identification and business rules for content including targets and a work flow system 220 in communication with the content management system and receiving the material identification and targets. The work flow system 220 obtains content having an associated business rule identification and associates the content with the material identification. The content management system 221 associates the content with the business rules and generates a content list in response to the business rules. The content management system 221 receives a selection from the content list. The content delivery network 280 communicates content to a user device in response to the selection.