Personalized Content Delivery System Using Collaborative Filtering

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Solution Overview

Problem

The proliferation of multimedia sources has made it difficult for users to select meaningful content for consumption during their busy days, as existing content delivery systems lack effective selection mechanisms, especially for busy commuters who need to download content for on-the-go listening or viewing.

Innovation Solution

A system that selects and delivers personalized multimedia content to users' devices based on their profiles, preferences, and feedback, using social media and collaborative filtering techniques, allowing content providers to monetize their content and reach interested users through a network that aggregates and distributes content via various communication methods.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Measurement precision

If users manually search through thousands of multimedia feeds and published sources, then they can find desired content, but the time and effort required becomes nearly impossible for busy users

Engineering Contradiction:
Improvecontent selection accuracyVSAvoidtime spent searching for content
Core Design Contradiction:
Measurement precisionVSLoss of time

Solution Approach 1:

The system enables self-service by automatically selecting and delivering personalized multimedia content to users based on their profiles and preferences, eliminating the need for manual searching through thousands of feeds. The system performs the selection task autonomously using collaborative filtering and social matching techniques.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system incorporates feedback mechanisms where user interactions with content (listening, viewing, skipping) are continuously monitored and used to refine future content selections. This feedback loop improves content selection accuracy over time while maintaining automated delivery.

Inventive Principle:
Principle #23Feedback

2Adaptability or versatility

If the system aggregates content from multiple external sources, then content variety and personalization improve, but system complexity increases

Engineering Contradiction:
Improvecontent personalization capabilityVSAvoidsystem architecture complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system employs intermediary components including profile data stores, content selection modules, and external source interfaces that mediate between users and multiple content sources. These intermediaries manage the complexity of aggregating from RSS feeds, podcasts, and other published sources while delivering personalized content.

Inventive Principle:
Principle #24Intermediary (Mediator)

Solution Approach 2:

The system achieves universality by designing a multi-functional platform that can aggregate content from various external sources (RSS feeds, podcasts, published content), store profile data, perform collaborative filtering, and deliver content across different devices. This universal architecture handles diverse content types and delivery scenarios through unified mechanisms.

Inventive Principle:
Principle #6Universality (Multi-functionality)

3Ease of operation

If the system delivers content proactively to users, then user convenience increases, but the risk of delivering unwanted content increases

Engineering Contradiction:
Improvecontent delivery convenienceVSAvoidcontent relevance accuracy
Core Design Contradiction:
Ease of operationVSReliability

Solution Approach 1:

The system performs preliminary actions by proactively selecting and delivering personalized content to users before they would need to search for it themselves. Content is pre-selected based on user profiles, preferences, and collaborative filtering results, then delivered automatically to the user's device for convenient consumption during commutes or other activities.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS10290023B2Methods and apparatus for sending content to a media player
Publication Date: 2019.05.14 MEDIAFLY INC
  • US10290023B2 patent drawing
  • US10290023B2 patent drawing
  • US10290023B2 patent drawing

AI summary

The present disclosure provides methods and apparatus for sending content to a media player. In general, a user of the disclosed system consumes a plurality of media content (e.g., audio content, visual content, audiovisual content, etc.) distributed from a media server. The content preferably include advertising content and non-advertising content. Some or all of the content is selected by the system based on the user's specific requests, profile, preferences, and/or feedback, in conjunction with the profiles, preferences, requests, and feedback of other users, (e.g. using social media, social matching and/or collaborative filtering techniques). Preferably, the feedback includes statistical data indicative of partial experiences (e.g., user listened to 50%) of the content by one or more media consumers.