Content Enhancement Service for User Engagement

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Solution Overview

Problem

Conventional content publishers face challenges in enabling effective and efficient engagement with published content, failing to facilitate meaningful impact from consumers.

Innovation Solution

A content enhancement service system that identifies key terms associated with content items, generates an issue interface with action elements, and incorporates it into online presentations, allowing users to select and automatically perform actions related to those terms while viewing the content.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If conventional content publishing methods are used, then content delivery is simple and direct, but user engagement and meaningful impact are insufficient

Engineering Contradiction:

Improveuser engagementVSAvoidsystem complexity

Core Design Contradiction:

Ease of operationVSDevice complexity

Solution Approach 1:

A content enhancement service subsystem is introduced as an intermediary between the content provider subsystem and the content engager subsystem. This mediator identifies key terms in content, generates issue interfaces with action elements, and enables users to take meaningful actions without directly modifying the content delivery infrastructure, thus improving engagement while managing system complexity

Inventive Principle:

Principle #24Intermediary (Mediator)

Solution Approach 2:

The system divides the content engagement process into distinct functional components: key term identification, issue interface generation, action element creation, and action execution. This segmentation allows each component to be optimized independently while working together to enhance overall user engagement

Inventive Principle:

Principle #1Segmentation

2Adaptability or versatility

If action elements are integrated into content presentation, then user interaction and impact are enhanced, but system complexity increases

Engineering Contradiction:

Improvecontent interaction capabilityVSAvoidsystem architecture complexity

Core Design Contradiction:

Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The content enhancement service subsystem performs multiple functions: identifying key terms, generating issue interfaces, creating action elements, and executing actions. This multi-functional approach allows a single subsystem to handle diverse content types and interaction scenarios, improving adaptability without proportionally increasing overall system complexity

Inventive Principle:

Principle #6Universality (Multi-functionality)

Data Source

PatentUS11265280B2Content enhancement services

Publication Date: 2022.03.01 3DNA CORP

AI summary

Systems, methods, and computer-readable media for a content enhancement service are provided. In one embodiment, a method may include identifying at least one key term associated with an item of content provided by a content provider subsystem, generating an issue interface including an issue action element that is associated with the at least one identified key term, and incorporating the issue interface into an online presentation that includes the item of content, where the incorporated issue interface enables selection of the issue action element by a user consuming the item of content via the online presentation while the online presentation is presented to the user, and where selection of the issue action element is operative to automatically carry out an action that is associated with the at least one identified key term while the online presentation is presented to the user.