Content Item Sizing via Statistical Distribution Analysis

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Solution Overview

Problem

In a networked environment, determining the optimal size of content items for concurrent display with main content is challenging due to variations in textual content, platform, fonts, and layout, which affects the efficient use of available space in content slots.

Innovation Solution

A probabilistic approach is implemented to measure and categorize content items based on language, geographic location, and user device information, using a modified binary-search algorithm to determine truncation points and generate a statistical distribution representing the sizes of content items, allowing for efficient selection and optimization of content items for display in fixed slots.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Productivity

If content items are selected without statistical distribution analysis, then content selection is simple and fast, but space utilization in content slots is inefficient and content appearance is suboptimal

Engineering Contradiction:
Improvecontent selection efficiencyVSAvoidspace utilization in content slot
Core Design Contradiction:
ProductivityVSArea of stationary object

Solution Approach 1:

The system performs preliminary actions by generating statistical distributions of content item sizes before actual content selection occurs. Sample content items are rendered and measured in advance to build probability distributions that predict how many items of various types will fit in available slots, enabling efficient real-time selection without repeated rendering attempts

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system changes parameters by using statistical distributions to model content item dimensions (width, height, area) and slot capacity. Instead of fixed size assumptions, the system works with probability distributions of content sizes, allowing dynamic selection based on expected fit rather than deterministic rules

Inventive Principle:
Principle #35Parameter changes

2Quantity of substance

If multiple content items are packed into slots without statistical analysis, then the number of displayed items increases, but content truncation occurs and display quality deteriorates

Engineering Contradiction:
Improvenumber of content items displayedVSAvoidcontent display completeness
Core Design Contradiction:
Quantity of substanceVSReliability

Solution Approach 1:

The system implements feedback by using measured content item dimensions from sample rendering to update and refine statistical distributions. These distributions feed back into the selection process to predict whether additional items can be added to slots without truncation, creating a closed-loop system that improves accuracy over time

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The system applies partial action by selecting content items based on probability thresholds from statistical distributions. Instead of attempting to fill slots to absolute maximum capacity, the system selects items with high probability of fitting without truncation, accepting slightly lower quantity for significantly higher reliability of complete display

Inventive Principle:
Principle #16Partial or excessive action

3Measurement precision

If content item sizes are determined through repeated rendering attempts, then accurate size information is obtained, but processing time and computational resources increase significantly

Engineering Contradiction:
Improvecontent item size accuracyVSAvoidcontent selection processing time
Core Design Contradiction:
Measurement precisionVSLoss of time

Solution Approach 1:

The system performs preliminary rendering and measurement of sample content items to build statistical distributions of content sizes. This advance preparation creates reusable probability models that eliminate the need for repeated rendering attempts during actual content selection, trading initial computational investment for rapid real-time selection

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system uses copies of sample content items to establish size distributions rather than repeatedly rendering the actual content items to be selected. By measuring properties of representative samples and using these as statistical models, the system avoids the computational cost of multiple full rendering attempts while maintaining measurement accuracy

Inventive Principle:
Principle #26Copying

Data Source

PatentUS9164966B1Determining sizes of content items
Publication Date: 2015.10.20 GOOGLE LLC
  • US9164966B1 patent drawing
  • US9164966B1 patent drawing
  • US9164966B1 patent drawing

AI summary

Systems and methods of distributing content items to a resource via a computer network are described. A statistical distribution representing display sizes of content items with respect to a slot having a plurality of parameters may be generated. A request to provide a content item for display in a slot of the resource may be received. Content items for display in the slot of the resource may be selected based on the statistical distribution. Selecting content items for display in the slot may include optimizing an appearance of a content item in the slot or maximizing a number of a plurality of content items in the slot.