Personalized Content Layout Using Abrasion Factor

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Solution Overview

Problem

Current user interfaces in web applications lack personalization, presenting the same content to all users regardless of their interests and preferences, leading to an inefficient use of resources and user experience.

Innovation Solution

A method and system for creating a personalized content layout using a parameter model that monitors and stores usage data, applying an abrasion factor to change the visual appearance of content fragments based on user interaction and context, allowing for dynamic promotion or demotion of content fragments over sessions.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of manufacture

If a standardized template is used to display content to all users, then the device complexity is reduced and ease of manufacture is improved, but the adaptability to individual user preferences and interests deteriorates

Engineering Contradiction:
Improveease of content layout implementationVSAvoidpersonalization capability
Core Design Contradiction:
Ease of manufactureVSAdaptability or versatility

Solution Approach 1:

The patent applies local quality by allowing different regions or content fragments within the standardized template to have different visual characteristics (such as opacity, size, position) based on user-specific parameters. This enables personalization at the content fragment level while maintaining the overall template structure, thus resolving the contradiction between standardized implementation and individual adaptability.

Inventive Principle:
Principle #3Local quality

Solution Approach 2:

The system resolves the contradiction by dynamically changing visual parameters (opacity, size, position, color) of content fragments based on user model data, rather than changing the overall template structure. This allows the same template to be reused across different users while adapting the presentation of individual content elements to match user preferences and behavior patterns.

Inventive Principle:
Principle #35Parameter changes

2Device complexity

If content fragments are displayed with uniform visual appearance, then the device complexity is reduced, but the ability to reflect user interests and preferences deteriorates

Engineering Contradiction:
Improvevisual appearance management complexityVSAvoiduser preference adaptation
Core Design Contradiction:
Device complexityVSAdaptability or versatility

Solution Approach 1:

The patent implements dynamics by making the visual appearance of content fragments dynamically adjustable based on user interaction history and profile data. The system automatically modifies visual parameters such as opacity, size, and position of content fragments to reflect user interests, transforming a static uniform display into a dynamic personalized interface without requiring complex manual configuration.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The system applies self-service by automatically analyzing user behavior patterns and adjusting the visual appearance of content fragments without requiring explicit user input or manual configuration. The user model is continuously updated based on usage data, and the interface automatically adapts its presentation, reducing the complexity of managing visual appearance while achieving high adaptability to user preferences.

Inventive Principle:
Principle #25Self-service

3Ease of operation

If all content fragments are displayed with equal prominence, then the ease of operation is maintained, but the productivity of information delivery to the user deteriorates

Engineering Contradiction:
Improveinterface simplicityVSAvoidinformation delivery efficiency
Core Design Contradiction:
Ease of operationVSProductivity

Solution Approach 1:

The patent applies local quality by differentiating the visual prominence of individual content fragments based on their relevance to the user's interests and behavior patterns. Content fragments that are more relevant to the user are displayed with higher prominence (larger size, higher opacity, more central position), while less relevant fragments are subdued, thereby improving information delivery efficiency without complicating the overall interface structure or operation.

Inventive Principle:
Principle #3Local quality

Data Source

PatentUS9514553B2Personalized content layout
Publication Date: 2016.12.06 INTERNATIONAL BUSINESS MACHINE CORPORATION
  • US9514553B2 patent drawing
  • US9514553B2 patent drawing
  • US9514553B2 patent drawing

AI summary

A method for creating a personalized content layout for a user interface is provided. The method may comprise providing a content layout framework, monitoring and storing usage data over time of a content fragment, displayed in the content layout framework, promoting or demoting the content fragment in respect to its presentation within the content layout framework based on a first value of a first parameter of the parameter model, wherein the promotion or demotion uses an abrasion factor, such that a content fragment appearance degrades or increases from session to session of usage of the content layout framework depending on a predefined function deployed to the first value of the first parameter of the parameter model.