Content Ranking System for Verified Entities

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Solution Overview

Problem

Conventional approaches to providing content to public figures on social networking systems often result in irrelevant and uninteresting content, requiring significant manual effort for public figures to find relevant information, thereby reducing the user experience.

Innovation Solution

A system and method that identifies and ranks posts associated with verified entities, providing access to relevant content by filtering and sorting posts based on features, weights, and relevance scores, and identifying canonical posts with subsequent relevant posts, ensuring public figures receive content that is more pertinent to their interests.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If conventional content delivery methods are used for public figures, then the system complexity remains low, but the content relevance and user experience deteriorate

Engineering Contradiction:
Improvecontent relevanceVSAvoidsystem complexity
Core Design Contradiction:
Loss of informationVSDevice complexity

Solution Approach 1:

The patent segments the content delivery system into multiple specialized modules: a verification module that identifies public figures, a content collection module that gathers posts from multiple sources, a ranking module that scores content relevance, and a delivery module that presents curated content. This segmentation allows each module to specialize in one aspect of the problem, improving content relevance while keeping overall system complexity manageable through modular design.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent introduces an intermediary ranking system that acts as a mediator between raw content sources and public figures. This intermediary layer automatically scores and ranks content based on multiple features (engagement metrics, source authority, topic relevance) before delivery, eliminating the need for public figures to manually search through irrelevant content while maintaining system efficiency through automated processing.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Loss of time

If manual content browsing is required for public figures, then the system processing load remains low, but the time required to find relevant content increases

Engineering Contradiction:
Improvecontent search timeVSAvoidcontent delivery efficiency
Core Design Contradiction:
Loss of timeVSProductivity

Solution Approach 1:

The patent applies preliminary action by pre-collecting and pre-ranking content from multiple sources before it is requested by public figures. The system continuously monitors and scores content in advance based on established criteria, so when a public figure accesses the system, relevant content is already prepared and ranked, eliminating search time and improving content delivery efficiency immediately.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The patent replaces the mechanical manual browsing process with an automated electronic ranking system. Instead of public figures manually scrolling and evaluating content, an automated system calculates relevance scores based on engagement metrics, source authority, and topic alignment, then delivers content in ranked order. This substitution dramatically reduces content search time while increasing delivery efficiency through automated processing.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

3Loss of information

If generic content filtering is applied, then the system complexity remains low, but the content quality and engagement value deteriorate

Engineering Contradiction:
Improvecontent qualityVSAvoidranking system complexity
Core Design Contradiction:
Loss of informationVSDevice complexity

Solution Approach 1:

The patent changes multiple parameters simultaneously to improve content quality: it adjusts the weighting of different content features (engagement metrics, source authority, topic relevance), modifies the scoring algorithm to reflect public figure-specific preferences, and dynamically adjusts filtering thresholds based on content type and source. These parameter changes enable sophisticated content quality assessment while managing complexity through a unified scoring framework that integrates multiple factors.

Inventive Principle:
Principle #35Parameter changes

Data Source

PatentUS10298655B2Systems and methods for providing content to verified entities
Publication Date: 2019.05.21 META PLATFORMS INC
  • US10298655B2 patent drawing
  • US10298655B2 patent drawing
  • US10298655B2 patent drawing

AI summary

A first set of posts associated with a verified entity can be identified. A second set of posts associated with the verified entity and with one or more particular topics can be identified. At least a first subset of the first set of posts and at least a second subset of the second set of posts can be ranked to produce a ranked set of posts that are associated, at least in part, with the verified entity. The verified entity can be provided with access to at least some posts in the ranked set of posts. Moreover, a canonical post authored by a verified entity can be identified. It can be determined that one or more subsequent posts have at least a specified threshold level of relevance with respect to the canonical post. The verified entity can be provided with access to the one or more subsequent posts.