Content Reel Duration Calculation for Undefined Items

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Solution Overview

Problem

Existing content sharing platforms lack efficient methods for determining optimal playback times for content items in playlists, leading to inconsistent user experiences.

Innovation Solution

The system calculates display durations for content items in playlists based on attributes such as format, size, text length, and complexity, using trained semantic analysis models and artificial intelligence models for image content.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Reliability

If content items are displayed with fixed or arbitrary durations, then the system is simple to operate, but user experience becomes inconsistent across different content formats

Engineering Contradiction:
Improveuser experience consistencyVSAvoidplayback time determination system
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The system dynamically changes the display duration parameter based on content attributes. Instead of using a fixed duration, the playback time is adjusted according to content format, size, text length, and complexity, ensuring consistent user experience across diverse content types while maintaining system simplicity through automated parameter adjustment.

Inventive Principle:
Principle #35Parameter changes

Solution Approach 2:

The content item itself provides the information needed to determine its display duration through attributes such as format, size, text length, and complexity. The system automatically extracts and uses these inherent properties to calculate appropriate playback times without requiring manual intervention, thus maintaining operational simplicity while achieving reliability.

Inventive Principle:
Principle #25Self-service

2Adaptability or versatility

If the system uses simple fixed durations for all content, then the system complexity is low, but text complexity and content diversity cannot be accommodated

Engineering Contradiction:
Improvecontent format adaptabilityVSAvoidduration calculation system
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system adapts to different content formats by changing the display duration parameter based on content-specific attributes. For text content, duration is adjusted according to text length and complexity; for images and videos, different calculation methods are applied. This enables the system to handle diverse content types effectively while keeping the adaptation logic centralized and manageable.

Inventive Principle:
Principle #35Parameter changes

Solution Approach 2:

The duration determination process is segmented into different handling methods for different content types (text, images, videos). Each content type has its specific attributes considered (text length and complexity for text, format and size for media), allowing the system to adapt to content diversity through modular, type-specific processing while maintaining overall system simplicity.

Inventive Principle:
Principle #1Segmentation

3Measurement precision

If playback durations are manually set for each content item, then precision can be achieved, but the time required for setup and maintenance increases

Engineering Contradiction:
Improvedisplay duration accuracyVSAvoidduration configuration time
Core Design Contradiction:
Measurement precisionVSLoss of time

Solution Approach 1:

The system automatically determines display durations by extracting relevant attributes directly from each content item (text length, content complexity, format, size). This self-service approach eliminates the need for manual duration configuration while achieving precise, content-appropriate playback times, thereby saving significant setup and maintenance time without sacrificing accuracy.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The manual mechanical process of setting durations for each content item is replaced with an automated computational system. The system uses algorithms to calculate appropriate display durations based on content attributes, substituting manual configuration with automated intelligence that achieves the same precision more efficiently and without time loss.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

Data Source

PatentUS20250133270A1Content sharing platform
Publication Date: 2025.04.24 HOT SAKE LLC
  • US20250133270A1 patent drawing
  • US20250133270A1 patent drawing
  • US20250133270A1 patent drawing

AI summary

Systems and methods for determining playback times for content items presented in playlists are disclosed. Techniques described herein include identifying a first content item in a content reel comprising a plurality of content items, and determining that the first content item has an undefined display duration. In response to the first content item having an undefined display duration, a display duration for which the first content item should be displayed when presented in the content reel is calculated. The content reel can be provided for display at a client device, such that the first content item is displayed for the display duration.