Content Selection System Load Time Thresholds
Find Innovative SolutionsGenerate Solutions
Solution Overview
Problem
Existing content item selection systems for online publications do not consider loading time, leading to slow page loads despite high bids from content providers, which is unsatisfactory for publishers prioritizing quick loading.
Innovation Solution
A content management system that receives load time thresholds and prices from publishers, selects content items that meet these criteria, and incentivizes faster loading by prioritizing local caching and higher bids for quicker content items.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Loss of energy
If content items are selected based on high bids from content providers, then revenue for the publisher is improved, but the loading time of the publication deteriorates
Solution Approach 1:
The system changes the selection parameter from bid amount alone to a composite criterion that includes both bid amount and load time threshold. Content items are evaluated on multiple parameters simultaneously, allowing the system to balance revenue generation with loading performance by selecting items that meet both financial and temporal requirements.
Solution Approach 2:
The content selection process becomes dynamic by continuously evaluating both bid values and load time characteristics of available content items. The system adapts its selection criteria based on real-time conditions, choosing content that optimizes the trade-off between revenue and loading speed rather than using a static bid-only approach.
2Loss of energy
If content items with high bids are selected for display, then the economic benefit is improved, but the user experience deteriorates due to slow loading
Solution Approach 1:
The system modifies the selection parameters to include both economic factors (bid amount) and performance factors (load time threshold). This multi-parameter evaluation ensures that selected content items satisfy both economic benefits for the publisher and loading performance requirements for user experience.
Solution Approach 2:
The system incorporates load time threshold feedback into the content selection process. By evaluating whether content items meet specified load time criteria, the system provides feedback that guides selection toward items that maintain good user experience while still generating economic value.
3Device complexity
If the content selection system does not consider load time, then the selection process is simplified, but the publication loading performance deteriorates
Solution Approach 1:
The system introduces load time threshold as an additional selection parameter, transforming the selection process from a simple bid-based filter to a multi-criteria evaluation system. This parameter addition enables the system to maintain publication loading speed by excluding content items that would exceed acceptable load time limits.
Data Source
AI summary
A content management computing device for selecting an online content item for display on a client computing device is provided. Additionally, a method for selecting an online content item for display on a client computing device is provided. In addition, a computer-readable storage device having processor-executable instructions embodied thereon for selecting an online content item for display on a client computing device is provided.