Contest Management System for Social Feed Engagement
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Solution Overview
Problem
Current social networking and communication platforms lack effective mechanisms to create and manage contests that engage users and increase brand awareness, while also rewarding specific actions with real or perceived value.
Innovation Solution
A system and method utilizing an application server to create and track challenges on various communication platforms, where user interactions are scanned, logged, and matched against predetermined criteria, with rewards being instantly provided for completing these challenges, promoting engagement and awareness through skill-based and competitive actions.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Productivity
If contests are created to reward specific user actions on communication platforms, then user engagement and brand awareness are improved, but system complexity and implementation difficulty increase
Solution Approach 1:
The system segments the contest management functionality into distinct modular components: challenge definition modules, criteria specification modules, action detection modules, and reward distribution modules. Each module handles a specific aspect of contest operations, allowing independent development, testing, and maintenance while reducing overall system complexity.
Solution Approach 2:
The patent introduces an intermediary contest management system that acts as a bridge between communication platforms and user interactions. This intermediary layer scans, logs, and compares user actions against predetermined criteria without requiring direct integration between platforms and reward systems, thereby simplifying implementation.
2Adaptability or versatility
If multiple communication platforms are integrated to expand contest reach, then brand awareness and user participation increase, but technical integration complexity and operational difficulty worsen
Solution Approach 1:
The contest management system is designed with universal interfaces that can scan, log, and detect user actions across multiple communication platforms (social media, messaging apps, forums). The system performs multiple functions including action detection, criteria comparison, and reward management through a single unified platform, eliminating the need for separate integrations for each communication channel.
3Measurement precision
If real-time scanning and logging of user conversations is implemented, then contest criteria matching accuracy is improved, but processing time and computational resources increase
Solution Approach 1:
The system performs preliminary actions by pre-defining contest criteria, action patterns, and matching rules before contests begin. User conversations are scanned and logged in real-time, but the actual matching process compares against pre-prepared criteria templates, significantly reducing computational overhead and processing time while maintaining high matching accuracy.
Data Source
AI summary
A method and apparatus for creating and running contests are provided. In the method and apparatus one or more groups of predetermined criteria based on one or more user posts collected by a software client are generated. The one or more groups of predetermined criteria to one or more challenges are assigned. A response to the one or more challenges is received. In response to receiving the response to the one or more challenges, the response to the one or more predetermined criteria is compared and the correctness of the received response is determined.