Context-Based Communication Recipient Selection

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Solution Overview

Problem

Current communication methods on social networking services lack a middle ground for posting updates to a select group of users without pre-selecting individuals, as updates are either broadcast to all friends or sent to a single person.

Innovation Solution

A method and user interface that determine the context of an electronic communication, automatically suggesting users with matching profile characteristics to receive the communication, allowing for targeted distribution based on user input.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Quantity of substance

If a status update is posted to all friends, then the communication reaches everyone, but the communication becomes less relevant and less targeted

Engineering Contradiction:
Improvenumber of recipientsVSAvoidrelevance of communication
Core Design Contradiction:
Quantity of substanceVSLoss of information

Solution Approach 1:

The system applies local quality by matching specific characteristics of user profiles (such as interests, demographics, or behaviors) with the context of the communication content. This allows the same communication to be selectively distributed to different subgroups based on local matching criteria rather than uniform distribution to all friends.

Inventive Principle:
Principle #3Local quality

Solution Approach 2:

The system segments the friend network into subgroups based on profile characteristics that match the communication context. Instead of treating all friends as a single group, the system divides them into relevant subgroups automatically, allowing targeted distribution to only those who are most likely to find the communication relevant.

Inventive Principle:
Principle #1Segmentation

2Loss of information

If a communication is sent to a specific person, then the communication is highly targeted, but the user must pre-select individuals which reduces efficiency

Engineering Contradiction:
Improverelevance of communicationVSAvoidtime to select recipients
Core Design Contradiction:
Loss of informationVSLoss of time

Solution Approach 1:

The system performs self-service by automatically analyzing the communication context and identifying relevant recipients based on profile matching. The user simply composes the communication and the system autonomously determines the appropriate subgroup of recipients, eliminating the manual selection process while maintaining high relevance.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system performs preliminary action by pre-analyzing user profiles and establishing matching criteria before the communication is sent. This allows the system to quickly and accurately identify relevant recipients without requiring time-consuming manual selection at the moment of sending.

Inventive Principle:
Principle #10Preliminary action

3Loss of information

If manual selection of recipients is required, then communication can be targeted, but the process becomes more complex

Engineering Contradiction:
Improverelevance of communicationVSAvoidcomplexity of recipient selection process
Core Design Contradiction:
Loss of informationVSDevice complexity

Solution Approach 1:

The system introduces an intermediary layer that automatically matches communication context with user profile characteristics. This intermediary process handles the complexity of analyzing and comparing multiple profile attributes against the communication content, presenting a simplified interface to the user while performing complex matching operations in the background.

Inventive Principle:
Principle #24Intermediary (Mediator)

Data Source

PatentUS10560498B2Contextual based communication method and user interface
Publication Date: 2020.02.11 INTERDIGITAL CE PATENT HOLDINGS SAS
  • US10560498B2 patent drawing
  • US10560498B2 patent drawing
  • US10560498B2 patent drawing

AI summary

The present disclosure is directed towards automatically determining a context of an communication which is to be sent to a first user (615). Once the communication context is determined, other users are automatically suggested to receive the communication in that a characteristic of the user profiles of the suggested users match the context of the communication (630). The communication can then be forwarded to the suggested users in accordance with user input (635).