Context-Preserving Application Installation Tracking via Unique URLs
Find Innovative SolutionsGenerate Solutions
Solution Overview
Problem
Existing methods for promoting applications on user devices often detract from the user experience by failing to track and preserve context, leading to users missing desired information payloads after application installation.
Innovation Solution
A system and method utilizing an installation-detection server that generates unique URLs, processes resource requests, and provides context for application installations on remote client devices, allowing the application to determine the user's intent and redirect them to the desired resource post-installation.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Productivity
If application promotion activities are implemented on user devices, then application installation rate is improved, but user experience deteriorates due to context loss and navigation burden
Solution Approach 1:
The system implements feedback by tracking user interactions with promotional content and using this information to automatically redirect users to the specific information payload they originally intended to access after application installation, creating a closed-loop system that adapts to user behavior
Solution Approach 2:
The patent introduces an intermediary tracking system that mediates between the application promotion mechanism and the user's original intent, capturing context information and facilitating seamless redirection to preserve user experience while maintaining promotion effectiveness
2Ease of operation
If context tracking and preservation mechanisms are implemented, then user experience is improved, but system complexity increases
Solution Approach 1:
The system performs preliminary action by capturing and storing context information about user intent before application installation occurs, preparing the data structure and tracking parameters in advance to enable automatic redirection without adding complexity during the critical user interaction moment
Solution Approach 2:
The tracking system implements self-service by automatically capturing context information, storing it in the database, and performing redirection without requiring manual intervention or complex user-side processing, centralizing the complexity management on the server side
Data Source
AI summary
When a server receives a request for an information payload from a remote device, the server may determine the device's type and identify an optionally-installable application that can be used to access the information payload on devices of that type. When the optionally-installable application is not installed on the remote device, the server may store a identifier for the remote device and send the device a redirection message via which the device can obtain and install the application. Subsequently, when the server receives an installation indication from the application executing on a remote device, the server may identify the device as having recently been redirected to install the application and store or update a record indicating that an application-installation event occurred.