Contextual Alerting for Broadcast Content Ratings

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Solution Overview

Problem

Users lack control over content ratings and cannot selectively apply user-specified values to specific contexts within broadcast content, relying on industry-wide ratings that often fail to distinguish between suitable and unsuitable portions of a single content.

Innovation Solution

A method that analyzes broadcast content to identify specific contexts and applies user-defined contextual rating rules to assign custom rating values to portions of content, allowing for dynamic overlay and notification of suitable content segments.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If industry-wide rating values are used for broadcast content, then content distribution is simplified and standardized, but users cannot selectively control suitability for specific contexts or portions of content

Engineering Contradiction:

Improveuser control over content suitabilityVSAvoidcontent rating system complexity

Core Design Contradiction:

Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent segments broadcast content into distinct portions and applies different rating values to each portion based on contextual analysis. The content is divided by temporal boundaries or thematic transitions, allowing selective rating of specific segments rather than treating entire programs uniformly. This enables parents to control access to unsuitable portions while allowing suitable portions to pass through.

Inventive Principle:

Principle #1Segmentation

Solution Approach 2:

The system applies different rating qualities to different portions of the same content based on local contextual characteristics. Each content portion is analyzed independently for themes, activities, and subject matter, and assigned a rating value appropriate to that specific local context rather than applying a single rating to the entire content.

Inventive Principle:

Principle #3Local quality

2Measurement precision

If contextual analysis is performed on broadcast content to assign custom rating values, then user preference management is enhanced, but processing time and computational resources increase

Engineering Contradiction:

Improvecontent rating accuracyVSAvoidcontent processing time

Core Design Contradiction:

Measurement precisionVSLoss of time

Solution Approach 1:

The system performs contextual analysis and assigns rating values to content portions in advance, before the content is presented to users. Rating values are pre-computed and stored with metadata information, allowing rapid retrieval and application during content delivery without real-time processing delays.

Inventive Principle:

Principle #10Preliminary action

Solution Approach 2:

The content portion is identified and rated based on automatically detected contextual features such as themes, activities, and subject matter. The system self-analyzes the content using pattern recognition and classification algorithms, reducing the need for manual rating assignment and accelerating the rating process.

Inventive Principle:

Principle #25Self-service

3Ease of operation

If parental lock features are implemented with fixed rating values, then content access control is simplified, but users cannot dynamically adjust ratings for different contexts within the same content

Engineering Contradiction:

Improvecontent access controlVSAvoidcontextual rating flexibility

Core Design Contradiction:

Ease of operationVSAdaptability or versatility

Solution Approach 1:

The parental lock system transitions from static, fixed rating values to dynamic, context-sensitive rating values. The system continuously analyzes content portions and adjusts rating values based on detected contextual features, allowing parental controls to adapt in real-time to the actual content being presented rather than relying on pre-assigned fixed ratings.

Inventive Principle:

Principle #15Dynamics

Solution Approach 2:

The system changes the parameter of rating values from fixed constants to variable values that depend on contextual parameters such as themes, activities, and subject matter. Parental controls can dynamically adjust which content portions are blocked or allowed based on the actual contextual content detected in each portion, providing flexible adaptation to user preferences.

Inventive Principle:

Principle #35Parameter changes

Data Source

PatentUS10171879B2Contextual alerting for broadcast content

Publication Date: 2019.01.01 INTERNATIONAL BUSINESS MACHINE CORPORATION

AI summary

After receiving a content at a device usable to present the content to a user, a portion of the received content is analyzed to identify a context present in the portion, the context including a type of a subject-matter of the portion. A contextual rating rule corresponding to the context of the portion is selected from a set of contextual rating rules. A rating value of the portion is computed using a first rating value in the contextual rating rule, the rating value of the portion being distinct from a rating associated with the content by a distributor of the content. The portion is presented on a presentation device along with the rating value of the portion.