Contextual Communication System for Seamless Agent Handoffs

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Solution Overview

Problem

Existing communication systems face challenges such as customers having to navigate phone trees and re-submit information when transferred or connected to different agents, leading to inefficiencies and frustration in customer support interactions.

Innovation Solution

A system and method for contextual communication that enables the sharing and transfer of information, state, and capabilities between communication sessions, allowing for synchronized interactions across different modes and channels of communication.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Productivity

If traditional phone tree navigation and agent transfer systems are used, then basic communication functionality is maintained, but customers experience frustration and inefficiency due to having to re-submit information

Engineering Contradiction:
Improvecustomer support efficiencyVSAvoidcustomer interaction convenience
Core Design Contradiction:
ProductivityVSEase of operation

Solution Approach 1:

The system performs preliminary actions by capturing and storing customer information during initial interactions (web forms, email submissions, chat sessions) before the customer needs to call. This pre-captured data is then automatically retrieved and made available to agents during phone calls, eliminating the need for customers to re-submit information and improving both efficiency and convenience

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The patent introduces a media intelligence platform as an intermediary system that bridges multiple communication channels (web, email, chat, phone). This platform acts as a mediator that consolidates information from various sources and makes it accessible across different communication modes, allowing seamless information transfer without requiring customer intervention

Inventive Principle:
Principle #24Intermediary (Mediator)

2Adaptability or versatility

If multiple communication channels are integrated, then information sharing between sessions is enabled, but system complexity increases

Engineering Contradiction:
Improvemulti-channel communication capabilityVSAvoidsystem architecture complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The media intelligence platform is designed as a universal system that handles multiple communication channels (web forms, email, chat, voice calls) through a single unified architecture. This multi-functional platform consolidates what would otherwise require separate systems for each channel, managing information flow across all channels through one cohesive system that reduces overall complexity

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

The system creates information copies across different communication channels and sessions. When customer information is captured in one channel (e.g., web form), the system automatically creates and distributes copies to other channels (email, chat, phone systems), ensuring information availability without requiring complex real-time synchronization mechanisms

Inventive Principle:
Principle #26Copying

3Loss of information

If customer information is captured and stored across sessions, then contextual continuity is improved, but data management complexity increases

Engineering Contradiction:
Improveinformation retention across sessionsVSAvoiddata management system complexity
Core Design Contradiction:
Loss of informationVSDevice complexity

Solution Approach 1:

The patent merges information from multiple communication sessions and channels into a single consolidated customer profile or context record. Instead of managing separate data stores for each channel (web, email, chat, phone), the system combines all information into one unified repository, simplifying data management while ensuring complete information retention across sessions

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The system implements feedback mechanisms where information captured in one session automatically feeds into subsequent sessions. When a customer interacts through any channel, the system provides feedback by retrieving and presenting relevant historical information to agents, ensuring contextual continuity without requiring complex manual data management processes

Inventive Principle:
Principle #23Feedback

Data Source

PatentUS20250030769A1System and method for contextual communication
Publication Date: 2025.01.23 TWILIO INC
  • US20250030769A1 patent drawing
  • US20250030769A1 patent drawing
  • US20250030769A1 patent drawing

AI summary

A system and method for facilitating contextual communications that includes creating a contextual resource that is initially associated with at least at first communication session; receiving an incoming communication request and establishing a second communication session; associating the second communication session with the contextual resource; setting contextual information of the contextual resource; performing at least one contextual communication action.