Contextual Search Presentation Generation

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Solution Overview

Problem

Internet search engines face challenges in providing users with relevant information about selected terms within the context of a document, failing to offer tailored presentations that account for the user's context and preferences effectively.

Innovation Solution

The method involves obtaining selection data and context data to determine if criteria for special case contextual search presentations are met, generating either a special case presentation, such as a knowledge panel or currency answer box, or a default presentation, allowing users to easily access relevant information while viewing a document.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If a search engine provides detailed information about selected terms, then information completeness is improved, but user attention is diverted from the original document

Engineering Contradiction:
Improveinformation completenessVSAvoiduser attention diversion
Core Design Contradiction:
Loss of informationVSLoss of time

Solution Approach 1:

The patent overlays contextual search results in a spatial dimension above the original document rather than replacing or redirecting to a new page. This allows users to access term definitions, related information, and search results in a popup or side panel while keeping the original document visible and accessible, thus providing complete information without diverting user attention from the source material.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

2Loss of information

If contextual search presentations are customized based on user context, then information relevance is improved, but system complexity increases

Engineering Contradiction:
Improveinformation relevanceVSAvoidsystem complexity
Core Design Contradiction:
Loss of informationVSDevice complexity

Solution Approach 1:

The system pre-processes and stores contextual information about users (preferences, browsing history, device type, location) and document context (topic, structure, metadata) in advance. When a user selects a term, the system quickly retrieves and combines these pre-prepared context data to generate relevant presentations, avoiding complex real-time analysis and reducing system complexity during the actual search operation.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system adjusts presentation parameters (format, detail level, type of information displayed) based on detected context parameters such as user preferences, device capabilities, document type, and selection context. For example, it may display simplified definitions for mobile devices, detailed technical explanations for desktop users, or context-specific information based on the document domain, thereby improving relevance through parameter adaptation rather than complex structural changes.

Inventive Principle:
Principle #35Parameter changes

3Adaptability or versatility

If multiple types of special case presentations are provided, then information versatility is improved, but presentation complexity increases

Engineering Contradiction:
Improveinformation versatilityVSAvoidpresentation complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent divides contextual search presentations into distinct segmented types (e.g., definition cards, related terms, contextual examples, technical specifications, translation options) that can be independently generated and displayed. Each segment serves a specific informational need and can be selectively activated based on context, allowing the system to provide versatile information without presenting all possibilities simultaneously, thus managing presentation complexity through modular segmentation.

Inventive Principle:
Principle #1Segmentation

Data Source

PatentUS10394841B2Generating contextual search presentations
Publication Date: 2019.08.27 GOOGLE LLC
  • US10394841B2 patent drawing
  • US10394841B2 patent drawing
  • US10394841B2 patent drawing

AI summary

Methods, systems, and apparatus, including computer programs encoded on computer storage media, for generating contextual search presentations. One of the methods includes obtaining selection data identifying a term selected by a user from a document displayed to the user; determining whether or not the context data and the selection data satisfy one or more criteria for presenting any of one or more types of special case contextual search presentations; in response to determining that the context data and the selection satisfy criteria for presenting a first type of special case contextual search presentation, generating a first special case contextual search presentation of the first type; in response to determining that the context data and the selection data do not satisfy the criteria, generating a default contextual search presentation; and providing the first special case contextual search presentation or the default contextual search presentation for presentation to the user.