Curved Display Bezel Elimination via Side Wiring

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Solution Overview

Problem

Conventional electronic devices face challenges in maximizing screen area due to the presence of a bezel area, which limits the expansion of the screen despite attempts to minimize the bezel area through wire reduction or flexible display panels.

Innovation Solution

The electronic device design features a display that extends to the side surfaces with a curved shape, eliminating the bezel area by integrating the wiring within a bracket, allowing for a bezel-less screen with a larger display area within a smaller terminal size.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Area of moving object

If the bezel area is minimized by reducing wire area, then the screen area is slightly increased, but the bezel area cannot be completely eliminated and the screen expansion is limited

Engineering Contradiction:
Improvescreen areaVSAvoidbezel structure complexity
Core Design Contradiction:
Area of moving objectVSDevice complexity

Solution Approach 1:

The patent extracts the wires from the traditional planar arrangement within the display panel and relocates them to a three-dimensional bracket structure positioned at the side surface of the display. This extraction allows the wires to be removed from the area that would otherwise form the bezel, enabling complete elimination of the bezel area while maintaining electrical connections.

Inventive Principle:
Principle #2Taking out (Extraction)

Solution Approach 2:

The patent transitions from a two-dimensional wire arrangement on the display panel to a three-dimensional bracket structure extending from the side surface. By utilizing the third dimension (depth/thickness), the wires are routed along the side surface rather than occupying peripheral space on the front surface, thus eliminating the bezel area.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

2Area of moving object

If separate display areas are added on side surfaces, then the total display area is expanded, but the width of the main screen cannot be maximized due to existing bezel area

Engineering Contradiction:
Improvetotal display areaVSAvoidscreen width
Core Design Contradiction:
Area of moving objectVSLength of stationary object

Solution Approach 1:

The patent segments the display into a main front display area and separate side display areas. The wires are routed to support these segmented display regions, allowing independent optimization of each area while eliminating the bezel that would otherwise connect them.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

By routing wires along the side surface in the third dimension, the patent enables side display areas to be added without compromising the width of the main front screen. The wires extend vertically along the side surface rather than horizontally across the front surface.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

Data Source

PatentEP3825813B1Electronic device with screen
Publication Date: 2023.06.07 SAMSUNG ELECTRONICS CO LTD
  • EP3825813B1 patent drawingFigure 1
  • EP3825813B1 patent drawingFigure 2
  • EP3825813B1 patent drawingFigure 3

AI summary

An electronic device is provided. The electronic device comprises a window panel (210) forming at least a portion of a front surface of the portable communication device and including a first planar area and a first curved area extending from the first planar cover area; a rear glass cover (610) forming at least a portion of a rear surface of the portable communication device and including a second planar area and a second curved area extending from the second planar area; a display (230) disposed under the window panel and including a planar display area visible through the first planar area and a curved display area visible through the first curved area; and a bracket (250) disposed under the display and including a front portion and a side portion extending from an edge of the front portion; wherein the front portion supports at least a portion of the planar display area, and wherein the side portion includes a curved portion disposed along the second curved area and supporting the second curved area.