Unified Customer Data Aggregation System

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Solution Overview

Problem

Existing customer service response systems, such as phone, email, chat, and automated agents, lack integration and consistency in performance metrics, making it difficult to evaluate their combined performance and implement a unified response strategy.

Innovation Solution

A system that aggregates data from various response systems, using a global knowledge database and analysis engine to collect, categorize, and analyze customer inquiries, generating reports and recommendations for improving response strategies across all systems.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If multiple separate response systems (phone, email, chat, automated agents) are used to handle customer inquiries, then customer service coverage and response capabilities are improved, but integration and consistency of performance metrics deteriorate

Engineering Contradiction:
Improvecustomer service coverageVSAvoidintegration of performance metrics
Core Design Contradiction:
Adaptability or versatilityVSLoss of information

Solution Approach 1:

The patent combines multiple separate response systems (phone, email, chat, automated agents) into a unified data aggregation system. The central aggregation system collects performance data from all individual response systems, merges them into a common data structure, and provides holistic performance metrics that reflect the combined operation of all systems, thereby resolving the integration problem while maintaining service coverage.

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The aggregation system serves multiple functions simultaneously: it collects data from diverse response systems, standardizes different metric formats, generates comprehensive performance reports, and provides a unified view of customer service operations. This multi-functional approach enables the system to handle various data types and purposes while maintaining consistency across all metrics.

Inventive Principle:
Principle #6Universality (Multi-functionality)

2Ease of operation

If different response systems operate independently with their own metrics, then system autonomy and operational flexibility are maintained, but consistent response strategy across systems deteriorates

Engineering Contradiction:
Improvesystem autonomyVSAvoidresponse strategy consistency
Core Design Contradiction:
Ease of operationVSStability of the object's composition

Solution Approach 1:

The aggregation system implements feedback by collecting performance data from all response systems, analyzing the combined metrics, and providing insights that guide adjustments to individual system operations. This feedback loop ensures that while systems maintain operational autonomy, their collective behavior aligns with consistent response strategies based on aggregated performance information.

Inventive Principle:
Principle #23Feedback

3Loss of information

If comprehensive data collection from all response systems is implemented, then holistic view of customer interactions is improved, but system complexity and data processing requirements increase

Engineering Contradiction:
Improveholistic view of customer interactionsVSAvoiddata aggregation system complexity
Core Design Contradiction:
Loss of informationVSDevice complexity

Solution Approach 1:

The aggregation system is segmented into distinct functional modules: data collection components that interface with individual response systems, data processing components that standardize and analyze metrics, and reporting components that generate insights. This segmentation reduces overall system complexity by breaking down the complex task of holistic data aggregation into manageable, independent modules that can be developed and maintained separately.

Inventive Principle:
Principle #1Segmentation

Data Source

PatentUS7995735B2Method and apparatus for managing customer data
Publication Date: 2011.08.09 CONCENTRIX CVG CUSTOMER MANAGEMENT GROUP INC
  • US7995735B2 patent drawing
  • US7995735B2 patent drawing
  • US7995735B2 patent drawing

AI summary

Embodiments of the technology disclosed herein provides an overall, or holistic view, of an enterprise's interaction with its customers. These embodiments can also provide a holistic view of other types of interactions. In one particular embodiment, a system collects and aggregates information related to user inquiries and/or response generated by different types of response systems. Such an embodiment could collect data about phone response system activities and aggregate that information with data about automated response system activities. Other embodiments collect and aggregate information related to customer information, contact resolutions and other information. Other embodiments of the disclosed technology generate reports based on aggregated information and/or generate recommendations to address problems with the individual response systems or the overall strategy for responding to customer inquiries.