Unique Data Code Content Access in Distribution Networks
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Solution Overview
Problem
Users face difficulty in rapidly and easily locating desired audio/video content among numerous sources in content delivery networks, and existing barcode technologies are not effectively utilized for accessing such content.
Innovation Solution
The method involves associating unique data codes with content elements, enabling user devices to read these codes, and using the information to request and deliver the corresponding content from a managed network, with features for generating subscriber-specific codes and displaying data codes on physical media to facilitate access across different devices.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Loss of time
If users manually search through numerous content sources and channels, then they can locate desired content, but the process is time-consuming and difficult
Solution Approach 1:
The system pre-generates and distributes unique data codes for each content element before users need to access them. These codes are embedded in marketing materials, packaging, or displayed on screens, so when users encounter content they want, the identification information is already prepared and readily available, eliminating the need for manual searching through numerous channels
Solution Approach 2:
A unique data code acts as an intermediary between the user and the content delivery network. Instead of users directly searching through multiple content sources and channels, they simply scan the data code with their mobile device, which then automatically retrieves the desired content from the network, simplifying the access process significantly
2Ease of operation
If barcode technology is used to identify content, then identification is simplified, but existing barcode systems are not effectively utilized for accessing audio/video content in content delivery networks
Solution Approach 1:
The patent extends barcode technology beyond its traditional retail and inventory uses to serve multiple functions within content delivery networks. The same data code infrastructure is used for content identification, subscription verification, device authorization, and content delivery routing, making the system universally applicable across different content types and delivery scenarios
Solution Approach 2:
The system modifies traditional barcode parameters by using high-capacity two-dimensional codes that can encode substantially all information needed for content access, including content identifiers, subscription credentials, and device information. This parameter expansion allows the codes to function as comprehensive access keys rather than simple identification tags
Data Source
AI summary
Methods and apparatus for retrieving and delivering content in a network. In one embodiment, unique data codes representative of content are generated by a network entity. The data codes are distributed to viewers either via a physical medium or on a display of similar content. The user device requests the content from the network by reading the data code. The requested content is delivered directly to the requesting device or provided to another device identified by the requesting device or user. In another alternative, the unique data code may be representative of the user or subscriber himself. This type of data code may be generated by the network or the device, and enables the user to access content he is entitled to via another device or terminal by delivery of information contained in the data code (or the code itself) to the network.