Data Tag System for Transaction Verification Accuracy

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Solution Overview

Problem

Existing systems for verifying interactions between users and first parties, such as merchants, are inadequate as they rely solely on 'card present' or 'card not present' indicators, which fail to accurately represent situations where the user is physically present but not using a physical card.

Innovation Solution

The implementation of a data tag system that generates a unique tag specific to each interaction, which includes advanced data indicating the type of verification or authentication employed, allowing for more accurate characterization of interactions and changing liability based on the verification details.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Measurement precision

If traditional 'card present' or 'card not present' indicators are used to verify interactions, then the verification system is simple to operate, but the accuracy and detail of authentication information are insufficient

Engineering Contradiction:
Improveauthentication information accuracyVSAvoidverification system complexity
Core Design Contradiction:
Measurement precisionVSDevice complexity

Solution Approach 1:

The patent segments the verification process into multiple components: generating a unique data tag for each interaction, collecting specific authentication information (biometric data, device identifiers, location data), and verifying this detailed information against the data tag. This segmentation enables precise authentication while maintaining operational simplicity through automated processing of each segment.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The system performs preliminary actions by generating and storing a unique data tag before the actual transaction occurs. This data tag contains expected authentication information that is verified during the interaction. By preparing verification criteria in advance, the system achieves high measurement precision without complicating the actual verification operation.

Inventive Principle:
Principle #10Preliminary action

2Reliability

If detailed authentication and verification information is collected for each interaction, then the confidence and security in transactions are improved, but the complexity of data processing increases

Engineering Contradiction:
Improvetransaction securityVSAvoiddata processing complexity
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The patent introduces an intermediary processing layer that handles the complex data processing between the authentication components and the verification system. This intermediary layer standardizes the processing of detailed authentication information (biometric data, device identifiers, location data) and mediates between data collection and verification, reducing overall system complexity while maintaining high reliability.

Inventive Principle:
Principle #24Intermediary (Mediator)

Solution Approach 2:

The system changes parameters by transforming detailed authentication information into standardized verification parameters that can be efficiently processed. The unique data tag serves as a parameter template that defines what authentication data to collect and how to verify it, allowing the system to handle complex information with simplified processing logic.

Inventive Principle:
Principle #35Parameter changes

Data Source

PatentUS12333549B2Systems and methods for use in data tagging
Publication Date: 2025.06.17 MASTERCARD INT INC
  • US12333549B2 patent drawing
  • US12333549B2 patent drawing
  • US12333549B2 patent drawing

AI summary

Systems and methods are provided for use in verifying an interaction, between a user and a first party, in which the user is physically present at the first party. One example computer-implemented method includes receiving a data tag request for a transaction, from a first party, and generating a data tag for the transaction where the data tag includes an indicator of a type of user verification for the transaction. The method also includes storing the data tag in a data structure and transmitting the data tag to the first party, in response to the data tag request. The method then includes receiving, by a processing network, an authorization request including a data tag, verifying that the data tag from the authorization request matches the stored data tag, and in response to failed verification of the data tag in the authorization request, removing the data tag from the authorization request.