Decoupled CMS for Multi-Platform AR Bundles
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Solution Overview
Problem
Conventional content management systems (CMS) are limited in their ability to manage and distribute augmented reality (AR) experiences across multiple platforms, as they are either monolithic and restricted to single platforms or headless and lacking control over the 'view' layer, which limits the creation and distribution of AR experiences.
Innovation Solution
A decoupled content management system (CMS) is introduced, which includes a content database for storing AR bundles, an action management system for triggers, a media index for asset storage, and an AR application programming interface (API) for publishing AR bundles to end-user applications, allowing for customizable AR experiences across multiple platforms.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If a monolithic CMS is used to manage digital content, then the system can deliver content through a controlled view layer, but it is restricted to single platform delivery and cannot provide full functionality across multiple platforms
Solution Approach 1:
The patent segments the CMS into distinct modular components: a content management module for creating and managing digital content, a bundle configuration module for packaging content with platform-specific parameters, and multiple platform delivery modules. This segmentation allows the system to manage content centrally while adapting to multiple platforms without requiring a completely complex monolithic architecture for each platform.
Solution Approach 2:
The patent implements a universal content bundle format that can be delivered across multiple platforms (mobile devices, tablets, desktops, wearables). The bundle structure includes platform-agnostic digital content combined with configurable platform parameters, allowing a single content package to serve multiple delivery destinations with different form factors and capabilities.
2Adaptability or versatility
If a headless CMS is used to manage digital content, then the system allows flexible content delivery via API, but it lacks control over the view layer and cannot distribute augmented reality experiences
Solution Approach 1:
The patent segments the system into a headless CMS core that handles content management and delivery via API, and a separate AR experience module that includes view layer control. The AR module receives digital content through the API and independently manages the augmented reality rendering, trigger mechanisms, and anchoring to physical world elements, thus providing AR capability without complicating the core CMS architecture.
Solution Approach 2:
The patent introduces an AR experience bundle as an intermediary layer between the headless CMS and the final AR rendering. This bundle packages digital content with AR-specific metadata, trigger definitions, and anchoring information, allowing the CMS to deliver content without directly controlling the view layer, while still enabling full AR functionality through the structured bundle format.
3Adaptability or versatility
If conventional CMS systems are used to manage AR experiences, then content can be created and stored, but the systems cannot define the nature of AR experiences including triggers and anchoring to the physical world
Solution Approach 1:
The patent segments the AR experience definition into distinct components within the bundle structure: digital content elements, trigger mechanism definitions (such as image recognition, geolocation, or gesture triggers), anchoring data for attaching virtual objects to physical world references, and platform-specific rendering parameters. This segmentation allows comprehensive AR functionality while keeping each component manageable and reusable.
4Adaptability or versatility
If AR experiences are delivered with full functionality across multiple platforms, then user experience is enhanced, but memory usage and internet access requirements increase
Solution Approach 1:
The patent implements preliminary bundling of AR experiences with all necessary components (digital content, triggers, anchoring data, and platform adaptations) packaged together before delivery. This allows the complete AR experience to be delivered as a self-contained bundle that can be cached locally on user devices, reducing the need for continuous internet access and minimizing repeated downloads across different platforms.
Solution Approach 2:
The patent optimizes each AR bundle with platform-specific local adaptations, including format optimizations for different device types (mobile, tablet, desktop, wearable) and selective inclusion of platform-relevant features. This local quality approach ensures full functionality on each platform while avoiding the overhead of including unnecessary components for all platforms, thus reducing overall memory and bandwidth requirements.
Data Source
AI summary
Methods, systems, and platforms for generating and deploying an augmented reality (AR) experience using a decoupled content management system is described herein. A method for providing an AR experience can include selecting a plurality of digital content associated with the AR experience from a content database at a decoupled CMS, defining one or more triggering mechanisms for actuating the AR experience, selecting one or more augmented reality assets based on a selected media asset type, generating an AR bundle comprised of at least one of the selected plurality of digital content, the one or more triggering mechanisms and the one or more augmented reality assets, and publishing the AR bundle to an end user application.