Digital Coupon Redemption via Electronic Receipts
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Solution Overview
Problem
Current coupon distribution methods, including printed and digital formats, lack efficiency and convenience in providing coupon information directly to customers after transactions, often requiring manual redemption and limited personalization.
Innovation Solution
The system electronically provides coupon information with electronic receipts via customer identifiers, allowing for automatic association with customer accounts and personalized coupon offers based on transaction data, purchase history, and preferences, enabling seamless redemption and promotion delivery.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If printed coupons are distributed with newspapers or receipts, then coupon distribution is achieved, but manual redemption processes are required and personalization is limited
Solution Approach 1:
The patent replaces manual mechanical coupon redemption processes with electronic automated systems. Digital coupons are automatically associated with customer accounts through electronic identifiers, eliminating the need for physical coupon handling and manual redemption verification at point-of-sale terminals.
Solution Approach 2:
The system enables self-service by allowing customers to automatically receive and redeem digital coupons through their registered accounts. The automated association of coupons with customer identifiers eliminates the need for customer intervention in the redemption process, as the system automatically applies eligible coupons to transactions.
2Extent of automation
If digital coupons are saved to customer accounts, then automatic redemption is enabled, but distribution personalization and targeting capabilities are reduced
Solution Approach 1:
The patent implements feedback mechanisms by analyzing customer transaction data, purchase history, and preferences to dynamically generate and distribute personalized digital coupons. The system continuously receives feedback from transaction processing and uses this information to automatically tailor coupon offerings to individual customer profiles, maintaining both automation and personalization.
3Quantity of substance
If manual coupon distribution methods are used, then broad reach is achieved, but efficiency and convenience in providing coupon information are reduced
Solution Approach 1:
The patent creates a universal digital coupon distribution system that functions across multiple channels (electronic receipts, mobile devices, email). This multi-functional platform maintains broad customer reach while dramatically improving distribution efficiency through automated electronic delivery, eliminating the need for physical coupon printing and distribution logistics.
Data Source
AI summary
Coupon information is provided electronically in association with receipts for transactions at physical stores and/or online stores. A retailer causes performance of a transaction in which one or more items are purchased. An interface configured to accept input indicating a customer identifier, such as an email address, associated with the transaction is provided. When input has been received via the interface, it is determined whether the identifier is associated with a known customer identity. If the customer identifier is associated with a known identity, digital coupons associated with that identity are applied against the transaction. An electronic receipt is further provided for the transaction via, for instance, the provided email address or a web-based application in which a session is established in connection with the identity.


