Digital Display Shelf Product Recognition System
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Solution Overview
Problem
Traditional supermarket environments face challenges in providing consistent services to varying customer populations, requiring significant manpower for product management and sales information updates, leading to high maintenance costs and potential customer confusion due to the need for real-time information dissemination.
Innovation Solution
A system comprising digital display shelves and signage that recognize products using sensors, output relevant information, and a managing system to adjust store settings based on user movement, minimizing the need for manual intervention and optimizing information delivery to customers.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If a large number of employees are hired to provide guidance services and manage products, then customer service quality improves, but maintenance cost increases
Solution Approach 1:
The patent implements digital display shelves and signage that automatically recognize products and provide information to customers without human intervention. The system self-manages product information display, positioning verification, and customer guidance, eliminating the need for employees to perform these routine tasks while maintaining service quality.
Solution Approach 2:
The patent replaces the mechanical system of manual employee operations with an automated digital system comprising sensors, recognition units, and display devices. This substitution eliminates human labor for product management and information provision while reducing operational costs.
2Manufacturing precision
If employees manually replace and rearrange products on display shelves, then product display accuracy improves, but productivity decreases
Solution Approach 1:
The patent employs digital display shelves with integrated recognition units that automatically detect product positioning and alignment. This automated optical/electronic system replaces manual employee verification, maintaining display accuracy while dramatically improving management efficiency.
Solution Approach 2:
The system continuously monitors product positioning through recognition units and provides real-time feedback to the management system. This automated feedback mechanism ensures display accuracy without requiring manual inspection, enabling rapid product replacement and rearrangement.
3Device complexity
If manual methods are used to update sales information, then system complexity remains low, but loss of information increases due to delays in real-time updates
Solution Approach 1:
The patent implements a real-time feedback system where digital display shelves and signage continuously communicate with the central management system. Sales information, product availability, and pricing updates are automatically transmitted and displayed immediately, eliminating information delays while maintaining manageable system complexity through standardized communication protocols.
Solution Approach 2:
The management system serves multiple functions simultaneously: it manages product information, tracks sales data, controls display devices, and provides customer guidance. This multi-functional approach consolidates various operations into a single integrated system, reducing overall complexity while ensuring real-time information availability.
4Ease of operation
If digital interfaces with recognition units are deployed throughout the store, then information accessibility improves, but device complexity increases
Solution Approach 1:
The patent designs digital display shelves and signage with standardized, multi-functional capabilities. Each device can recognize multiple product types, display various information formats (text, images, prices), and communicate with the central system using unified protocols. This standardization reduces overall system complexity despite the widespread deployment of multiple devices.
Data Source
AI summary
A method for managing and controlling a store and a system for the same are disclosed. The system includes a digital display shelf being provided with a recognition unit configured to recognize a product displayed on the shelf and an output unit configured to output information on the recognized product, a digital signage display configured to output data respective to the recognized product, and a managing system configured to communicate with the digital display shelf and the digital signage display so as to transmit control data and to receive processing data. Herein, the data respective to the recognized product may include at least one of audio data, video data, and text data configured to advertise and promote the corresponding product. And, the managing system may include a database related to the data respective to the recognized product.