Digital Flyer System Using Polygon Mapping and Image Tiling
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Solution Overview
Problem
Existing digital flyers are inefficient due to slow browsing times, high resource requirements, and lack of interactive features, as well as burdensome creation processes and limited feedback mechanisms for businesses.
Innovation Solution
An interactive digital flyer system that uses a flyer image tiler to create a tile set of the flyer image at multiple zoom levels, allowing for efficient display and zooming without proprietary software, and incorporates polygon mapping for contextual information and feedback generation.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Manufacturing precision
If digital flyers are created by scanning printed flyers at high resolution, then image quality is improved, but browsing time increases
Solution Approach 1:
The patent divides the high-resolution flyer image into multiple smaller image tiles that can be loaded and displayed incrementally as users browse, rather than loading the entire high-resolution image at once. This segmentation allows the system to maintain high image quality while reducing initial browsing time and memory requirements.
2Adaptability or versatility
If advanced digital flyer systems provide additional information and interactive features, then functionality is improved, but device resource requirements increase
Solution Approach 1:
The patent segments the flyer content into image tiles and associates contextual information (such as product descriptions, prices, and promotions) with specific tiles. This allows the system to load only the necessary image tiles and their associated data based on user interaction, rather than loading all content at once, thereby reducing device resource requirements while maintaining enhanced functionality.
Solution Approach 2:
The patent introduces a server as an intermediary that stores and manages the flyer image tiles and their associated contextual information. The server delivers only the specific tiles and data needed for current user interactions, reducing the burden on client devices while enabling rich interactive features.
3Measurement precision
If manual labeling and tagging is performed to provide additional information on flyers, then information accuracy is improved, but operational burden increases
Solution Approach 1:
The patent enables the system to automatically associate contextual information with image tiles based on their spatial relationships and content characteristics, reducing the need for manual labeling and tagging. The system can self-organize and tag content based on the structured data model, maintaining information accuracy while significantly reducing operational burden.
4Adaptability or versatility
If existing digital flyer systems use proprietary frameworks, then interactive features are improved, but system complexity increases
Solution Approach 1:
The patent uses standard web technologies (HTML, CSS, JavaScript) to replicate the interactive features previously achievable only through proprietary frameworks. By copying the essential functionality using widely-supported web standards, the system maintains rich interactive capabilities while dramatically reducing system complexity and improving compatibility across different devices and platforms.
Data Source
AI summary
A system for contextualizing a digital flyer is disclosed. The system includes a polygon mapping module for incorporating contextual information in the digital flyer using polygon mapping information, the polygon mapping information comprising a polygon for defining a polygonal area on a source flyer image of the digital flyer, the polygon being tagged with the contextual information, and a flyer data store for storing the tagged polygon. There is also disclosed for displaying the contextualized digital flyer and generating feedback using the contextualized digital flyer.


