Digital Presentation Customization via Unique Identifier Association

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Solution Overview

Problem

Existing technologies lack a mechanism to customize multi-modal presentations with context-relevant backgrounds, wording, and personalizations, such as variable introductions or endings based on the attributes of senders, recipients, or presentations.

Innovation Solution

A system that uses a unique identifier, such as a QR code, to associate a digital presentation with a tangible object, allowing users to generate and collect digital assets like videos, images, and audio recordings, and automatically propose formatting options based on the attributes of the sender, recipient, and presentation.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If a system allows extensive customization options for digital presentations (personalized introductions, endings, content), then the adaptability and user satisfaction improve, but the device complexity and difficulty of operation increase

Engineering Contradiction:
Improvecustomization capabilityVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The digital presentation is segmented into distinct modular components: common content segments, personalized introductions, and personalized endings. Each component can be independently selected, customized, and recombined, allowing extensive adaptability without requiring the entire system to be complex. Users can customize individual segments rather than managing overall presentation complexity.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The system performs preliminary actions by automatically generating formatting options and content suggestions based on sender, recipient, and presentation attributes before the user finalizes the presentation. This pre-processing reduces the complexity users face during actual customization, as the system has already prepared multiple ready-to-use options.

Inventive Principle:
Principle #10Preliminary action

2Ease of operation

If the system provides automated formatting proposals based on multiple attributes (sender, recipient, presentation), then the ease of operation improves, but the extent of automation and processing requirements increase

Engineering Contradiction:
Improveease of customizationVSAvoidautomation level
Core Design Contradiction:
Ease of operationVSExtent of automation

Solution Approach 1:

The system employs self-service mechanisms where automated processes generate formatting options and content suggestions based on input attributes, reducing manual effort required from users. The system serves itself by automatically analyzing sender, recipient, and presentation characteristics and proposing appropriate formatting without requiring complex user intervention.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system implements feedback loops where user selections and attributes are processed to generate formatting proposals, which users can then review and adjust. This feedback mechanism allows the system to learn from user preferences and improve automation accuracy over time, balancing ease of operation with appropriate automation levels.

Inventive Principle:
Principle #23Feedback

3Adaptability or versatility

If the system supports multiple digital asset types (videos, images, audio) and collaborative generation, then the adaptability and functionality improve, but the device complexity and management difficulty increase

Engineering Contradiction:
Improvemulti-modal capabilityVSAvoidasset management complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system achieves multi-functionality by supporting multiple digital asset types (videos, images, audio) and collaborative generation capabilities within a unified platform. A single system handles diverse content formats, user collaborations, and presentation assembly, reducing the need for separate specialized tools and simplifying overall management despite the variety of functions provided.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Data Source

PatentUS20250037338A1Digital asset generation and communication
Publication Date: 2025.01.30 HALLMARK CARDS INC
  • US20250037338A1 patent drawing
  • US20250037338A1 patent drawing
  • US20250037338A1 patent drawing

AI summary

Methods and systems are provided that include receiving an instruction to associate a unique identifier with a digital presentation, where the unique identifier is associated with a tangible object, receiving a first digital asset from a first remote device, determining a first media component to prepend to the first digital asset, determining a second media component to append to the first digital asset (which influences the determination of the first media component or the second media component), incorporating the prepended content, digital asset, and appended content into the digital presentation, and associating the unique identifier with the digital presentation in a data store.